Player FM 앱으로 오프라인으로 전환하세요!
Affiliates: How Affiliate Marketing Can Elevate Premium Brand Performance with Red Barrington, Red Star Digital
Manage episode 397230346 series 3270990
Red Barrington provides on-demand digital marketing expertise via her agency, Red Star. Obsessed with customer journey and customer acquisition, they’ve been working with a number of luxury and premium brands to deliver effective affiliate marketing programs.
In this episode, we discuss:
- The evolution of affiliate marketing
- How luxury and premium brands can utilize affiliate marketing successfully
- The collaboration between PR and affiliate marketing
Dive in:
[04:19] Affiliate marketing is still very much about relationships.
[05:35] Affiliate marketing diversifies customer acquisition, cuts costs.
[09:17] Control affiliate program, manage who participates.
[12:02] Being in a network has its advantages.
[14:41] Affiliates need dedicated manager for success.
[16:18] Complementing the work of PR.
[18:23] Clever technical solutions improve affiliate conversion rates.
[20:49] Listen to Red’s Insider Tips!
Download Genie Goals Free Guide to Affiliates here >>> https://keepopt.com/geniegoals
****
Get all the links and resources we mention & join our email list at https://keepopt.com
Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.
Interested in being a Sponsor? go here: https://keepopt.com/sponsor
230 에피소드
Manage episode 397230346 series 3270990
Red Barrington provides on-demand digital marketing expertise via her agency, Red Star. Obsessed with customer journey and customer acquisition, they’ve been working with a number of luxury and premium brands to deliver effective affiliate marketing programs.
In this episode, we discuss:
- The evolution of affiliate marketing
- How luxury and premium brands can utilize affiliate marketing successfully
- The collaboration between PR and affiliate marketing
Dive in:
[04:19] Affiliate marketing is still very much about relationships.
[05:35] Affiliate marketing diversifies customer acquisition, cuts costs.
[09:17] Control affiliate program, manage who participates.
[12:02] Being in a network has its advantages.
[14:41] Affiliates need dedicated manager for success.
[16:18] Complementing the work of PR.
[18:23] Clever technical solutions improve affiliate conversion rates.
[20:49] Listen to Red’s Insider Tips!
Download Genie Goals Free Guide to Affiliates here >>> https://keepopt.com/geniegoals
****
Get all the links and resources we mention & join our email list at https://keepopt.com
Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.
Interested in being a Sponsor? go here: https://keepopt.com/sponsor
230 에피소드
모든 에피소드
×플레이어 FM에 오신것을 환영합니다!
플레이어 FM은 웹에서 고품질 팟캐스트를 검색하여 지금 바로 즐길 수 있도록 합니다. 최고의 팟캐스트 앱이며 Android, iPhone 및 웹에서도 작동합니다. 장치 간 구독 동기화를 위해 가입하세요.