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Chloe Thomas에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Chloe Thomas 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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Affiliates: How Affiliate Marketing Can Elevate Premium Brand Performance with Red Barrington, Red Star Digital

34:57
 
공유
 

Manage episode 397230346 series 3270990
Chloe Thomas에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Chloe Thomas 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Red Barrington provides on-demand digital marketing expertise via her agency, Red Star. Obsessed with customer journey and customer acquisition, they’ve been working with a number of luxury and premium brands to deliver effective affiliate marketing programs.

In this episode, we discuss:

  • The evolution of affiliate marketing
  • How luxury and premium brands can utilize affiliate marketing successfully
  • The collaboration between PR and affiliate marketing

Dive in:

[04:19] Affiliate marketing is still very much about relationships.

[05:35] Affiliate marketing diversifies customer acquisition, cuts costs.

[09:17] Control affiliate program, manage who participates.

[12:02] Being in a network has its advantages.

[14:41] Affiliates need dedicated manager for success.

[16:18] Complementing the work of PR.

[18:23] Clever technical solutions improve affiliate conversion rates.

[20:49] Listen to Red’s Insider Tips!

Download Genie Goals Free Guide to Affiliates here >>> https://keepopt.com/geniegoals

****

Get all the links and resources we mention & join our email list at https://keepopt.com

Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.

Interested in being a Sponsor? go here: https://keepopt.com/sponsor

  continue reading

230 에피소드

Artwork
icon공유
 
Manage episode 397230346 series 3270990
Chloe Thomas에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Chloe Thomas 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Red Barrington provides on-demand digital marketing expertise via her agency, Red Star. Obsessed with customer journey and customer acquisition, they’ve been working with a number of luxury and premium brands to deliver effective affiliate marketing programs.

In this episode, we discuss:

  • The evolution of affiliate marketing
  • How luxury and premium brands can utilize affiliate marketing successfully
  • The collaboration between PR and affiliate marketing

Dive in:

[04:19] Affiliate marketing is still very much about relationships.

[05:35] Affiliate marketing diversifies customer acquisition, cuts costs.

[09:17] Control affiliate program, manage who participates.

[12:02] Being in a network has its advantages.

[14:41] Affiliates need dedicated manager for success.

[16:18] Complementing the work of PR.

[18:23] Clever technical solutions improve affiliate conversion rates.

[20:49] Listen to Red’s Insider Tips!

Download Genie Goals Free Guide to Affiliates here >>> https://keepopt.com/geniegoals

****

Get all the links and resources we mention & join our email list at https://keepopt.com

Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.

Interested in being a Sponsor? go here: https://keepopt.com/sponsor

  continue reading

230 에피소드

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