Episode 21 - 7 lies the media keeps telling the public about the NAR Commission Settlement!!
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Introduction:
- Episode 21 of the "If You List You Last" podcast.
- Focus on dispelling lies and myths propagated by the media about the NAR settlement.
- Encouragement for real estate professionals to educate their networks and use social media to spread accurate information.
Key Sections and Bullet Points:
Mortgage Market Update:
- Discussion on current trends in interest rates, fluctuating in the high sixes to low sevens.
- Examination of how the NAR settlement impacts the mortgage industry, especially regarding Fannie Mae, Freddie Mac, and VA loans.
Dispelling Myths about the NAR Settlement:
Bob Mangold breaks down seven major misconceptions being spread by the media:
- Commission Reduction Requirement:
- Clarification that there's no mandate for agents to reduce their commissions as a result of the settlement.
- Prohibition on Seller's Commission Offers:
- Debunking the myth that sellers are prohibited from offering commission to buyer's agents.
- Seller's Financial Burden Relief:
- Explanation that sellers still have financial responsibilities, including possible agent fees.
- Impact on Housing Prices:
- Discussion on why the settlement won't significantly affect housing prices, emphasizing the role of supply and demand.
- Buyer Representation and Fee Negotiation:
- Insight into how buyers have always had the ability to negotiate fees, but now there's a greater emphasis on transparency.
- Myth of Settlement Favoring Buyers:
- Argument against the notion that the settlement significantly advantages buyers over sellers or agents.
- Lawyer's Fees and Real Estate Industry Impact:
- Critique of the legal fees awarded through the settlement and the hypocrisy of claims against agent commissions.
Conclusion and Call to Action:
- Bob Mangold urges real estate professionals to proactively combat misinformation by creating content that educates consumers about the real effects of the NAR settlement.
- Encouragement to maintain focus on listings and the advantages it brings to real estate agents.
This episode is designed to provide real estate professionals with the knowledge and tools needed to address concerns and questions arising from the NAR settlement, emphasizing the importance of clear communication and education in navigating the changing landscape of real estate transactions.
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