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Reassessing your metrics with Earl Grey Capital's Matt Sornson

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Manage episode 353280931 series 2948343
Peep Laja에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Peep Laja 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Summary:
This week on How To Win: Matt Sornson, co-founder of Clearbit. He spent seven years across multiple leadership roles at the company and now serves on the board. His new day job is being a partner at Earl Grey Capital, an early-stage venture fund.

In this episode, Matt breaks down five key lessons he’s learned throughout his career. We discuss customers hacking your product, how to scrutinize your metrics, and the benefits of implementing an outbound sales strategy earlier. I weigh in on consistently releasing new products, going through the motions, and value-based pricing.


Key Points:

  • Lesson One: If you build it, they will come (01:19)
  • I weigh in on why you should consistently launch new products (03:26)
  • Lesson Two: Trust the hackers (04:18)
  • I discuss the potential of hackers with a quote from ScreenCloud's Mark McDermott (06:19)
  • Lesson Three: Customer success cannot be delegated (07:20)
  • I talk about rethinking your metrics with a quote from Brian Burns, host of the Brutal Truth About Sales Podcast (12:17)
  • Lesson Four - Pricing should be based on complexity (13:58)
  • What is value-based pricing? A quote from ProfitWell's Patrick Campbell (18:04)
  • Lesson Five: Start outbound as soon as possible (19:47)
  • Wrap-up (24:28)

Mentioned:

Matt Sornson LinkedIn

Earl Grey Capital Website

Clearbit Website

Making the pivot upmarket with ScreenCloud’s Mark McDermott

The Brutal Truth About Sales Podcast

Patrick Campbell LinkedIn

My Links:

Twitter

LinkedIn

Website

Wynter

Speero

CXL

  continue reading

88 에피소드

Artwork
icon공유
 
Manage episode 353280931 series 2948343
Peep Laja에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Peep Laja 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Summary:
This week on How To Win: Matt Sornson, co-founder of Clearbit. He spent seven years across multiple leadership roles at the company and now serves on the board. His new day job is being a partner at Earl Grey Capital, an early-stage venture fund.

In this episode, Matt breaks down five key lessons he’s learned throughout his career. We discuss customers hacking your product, how to scrutinize your metrics, and the benefits of implementing an outbound sales strategy earlier. I weigh in on consistently releasing new products, going through the motions, and value-based pricing.


Key Points:

  • Lesson One: If you build it, they will come (01:19)
  • I weigh in on why you should consistently launch new products (03:26)
  • Lesson Two: Trust the hackers (04:18)
  • I discuss the potential of hackers with a quote from ScreenCloud's Mark McDermott (06:19)
  • Lesson Three: Customer success cannot be delegated (07:20)
  • I talk about rethinking your metrics with a quote from Brian Burns, host of the Brutal Truth About Sales Podcast (12:17)
  • Lesson Four - Pricing should be based on complexity (13:58)
  • What is value-based pricing? A quote from ProfitWell's Patrick Campbell (18:04)
  • Lesson Five: Start outbound as soon as possible (19:47)
  • Wrap-up (24:28)

Mentioned:

Matt Sornson LinkedIn

Earl Grey Capital Website

Clearbit Website

Making the pivot upmarket with ScreenCloud’s Mark McDermott

The Brutal Truth About Sales Podcast

Patrick Campbell LinkedIn

My Links:

Twitter

LinkedIn

Website

Wynter

Speero

CXL

  continue reading

88 에피소드

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