Forget Support — Optimize for Full Funnel Customer Success with Jake Dipple of Sideways6

Growth Stage by FastSpring

If you're operating a SaaS, software, or digital product business, you're likely optimizing your Customer Success strategy for things like ticket response times, NPS scores, and any number of KPI and tactics that help you move your business forward. But what if you could zoom out and see what customer success really means in your business? What if you could use those observations to help you drive even more meaningful revenue growth and success for your customers?

In this episode of Growth Stage, host David Vogelpohl interviews Jake Dipple, Head of Customer Success at Sideways6, about his thoughts on:

• What Customer Success is at a high level.
• How CS impacts your ARR, product value, and marketing.
• And much more!

Jake also shares unconventional tips for driving customer success that can boost the LOVE your customers have for your product and your company.

If your CS strategy starts and stops with good support, it's time to think about how full funnel Customer Success can help you move your business forward faster. Listen now!

Transcript available on the FastSpring blog.

This podcast is brought to you by FastSpring. As the leading merchant of record payment platform for SaaS and software, FastSpring lets you reduce your payments, subscriptions, entitlements, fulfillment, and tax management stack down to one. We manage all the hard parts of transacting globally, allowing you to focus on moving your business farther, faster.