401 – Influencer Marketing – Word of Mouth at Scale with Yash Chavan

Gift Biz Unwrapped

I'm sure you've seen an influencer on Instagram, TikTok or YouTube share a product, and then their fans all rush out and buy it. Imagine how that would feel if it were YOUR product being shared! That's what today's episode is all about - how you can multiply the power of word of mouth by working with an established influencer. Yash is the founder of SARAL - a tool for eCommerce brands that makes finding, managing, and monetizing influencers simple. He's an engineer by training, but a marketer at heart. After working various sales jobs, Yash started a marketing agency where he scaled with many brands and software companies to over $1M in annual revenue. Over the last couple of years, Yash has been focused on the world of influencer-driven marketing and has worked with over 5000 influencers. He created and perfected a 6-step-system that any brand can apply to start and scale a successful influencer program.

Word Of Mouth At Scale With Influencer Marketing

In this episode, you'll learn ...

• What Influencer Marketing is all about
• How this type of marketing is different from other marketing techniques
• Finding the right influencers to work with for your business
• How many influencers should you partner with?
• A simple 6 step process to get started
• Plus lots more ideas to start scaling word of mouth through influencer marketing

Tune in now to hear all the tips & tricks and start scaling your word of mouth through influencer marketing!

Resources Mentioned

• Ep 137 - 5 Steps To Merry & Bright Holiday Sales

Yash's Contact Links

Website | Instagram | LinkedIn

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