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138. Doing things differently, with Ben Akers
Manage episode 423318972 series 3579627
Bright Spot and Rob Woods에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Bright Spot and Rob Woods 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In just four years, the small UK charity Talk Club has grown rapidly, making an ever bigger difference to the community it serves. There are now 78 talk clubs where men can talk, listen and improve their mental fitness. In this episode Ben Akers (Joint CEO) and Rob Woods discuss the innovative approach that has helped achieve this growth. An important theme is the power of being crystal clear of your outcome and working back from there to decide your tactics. They explore how this increases your confidence to do things differently and resist more orthodox strategies. They also talk about knowing your reason why; keeping things simple; understanding your target audience and speaking their language; and strategic partnerships that intrinsically help achieve your mission, ie as well as generating income. If you want to share this episode because you think it will help other charities – THANK YOU! - we are both on Linked In and on X / twitter, where Ben is @BenAkers and I am @woods_rob.
154 에피소드
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