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Our Secret Sauce for Strategic Podcasting with Nikki Lewallen Gregory and Eric Bransteter
Manage episode 509484514 series 3531427
Nikki Lewallen Gregory and PeopleForward Network에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Nikki Lewallen Gregory and PeopleForward Network 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
What if your podcast could be more than just content, and actually become your best sales and marketing engine?
In this live episode from CultureCon® 2025, Nikki and Eric share their secret playbook for turning podcasts into powerful business growth tools.
From claiming your niche and attracting the right guests, to creating inbound momentum and unlocking sponsorship opportunities, they reveal how podcasting, done with intention, can drive brand awareness, new relationships, and even revenue.
Whether you’re podcast-curious or looking to maximize your current show, this conversation proves that podcasting isn’t just about downloads… it’s about results. 🚀
Additional Resources:
Subscribe to PFN’s YouTube Channel!
Connect with Nikki on LinkedIn
Follow PeopleForward Network on LinkedIn
Learn more about PeopleForward Network
Key Takeaways:
- Define your niche first. Clarity on your ICP drives podcast success.
- Podcasting fuels business development. Guests become authentic connections.
- Lead with value. Invitations beat cold outreach every time.
- Make CTAs meaningful. High-value offers spark inbound engagement.
- Monetize strategically. Sponsorships can turn podcasts into revenue streams.
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