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Joe Vennare에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Joe Vennare 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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219. TRX Founder Randy Hetrick & TRX CEO Jack Daly

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Manage episode 394286512 series 2616152
Joe Vennare에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Joe Vennare 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Today I’m joined by TRX founder Randy Hetrick & CEO Jack Daly.

In the 90s, former Navy SEAL Randy Hetrick developed portable suspension straps while on deployment before launching TRX in 2004, then led the business for 15 years before selling. In 2022, Randy teamed up with Jack Daly to buy the brand back out of bankruptcy, kicking off a new chapter for the company.

In this episode, we discuss TRX 2.0. We also cover new product development, acquisition opportunities, and TRX’s digital platform.

In this episode, you’ll learn:

• How the pair plans to reimagine the brand • TRX’s current offerings and future vision for functional training • Why Jack and Randy believe people are the key to TRX’s success

Subscribe to the podcast → insider.fitt.co/podcast Subscribe to our newsletter → insider.fitt.co/subscribe Follow us on LinkedIn → linkedin.com/company/fittinsider

Episode 52 with Randy: https://www.youtube.com/watch?v=prqDd7vkRBI TRX’s Website: https://www.trxtraining.com TRX’s IG: https://www.instagram.com/trxtraining OutFit Training’s Website: https://outfittraining.com

-

Fitt Talent: https://talent.fitt.co/ Consulting: https://consulting.fitt.co/ Investments: https://capital.fitt.co/

Chapters: (00:00) Introduction (01:10) State of TRX (09:08) Rebuilding TRX (13:27) Fixing the foundation of the business (17:24) Jack and Randy’s acquisition of the company out of bankruptcy (22:04) Bringing in talented people (25:19) D2C strategy (28:54) The Ybell acquisition and product innovation (34:02) TRX’s content and digital platform strategy (38:46) Industry trends and TRX's focus (40:53) Continuing to prioritize functional fitness (42:59) Long-term vision and roadmap (46:24) Randy’s newest company OutFit (52:12) Conclusion

  continue reading

246 에피소드

Artwork
icon공유
 
Manage episode 394286512 series 2616152
Joe Vennare에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Joe Vennare 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Today I’m joined by TRX founder Randy Hetrick & CEO Jack Daly.

In the 90s, former Navy SEAL Randy Hetrick developed portable suspension straps while on deployment before launching TRX in 2004, then led the business for 15 years before selling. In 2022, Randy teamed up with Jack Daly to buy the brand back out of bankruptcy, kicking off a new chapter for the company.

In this episode, we discuss TRX 2.0. We also cover new product development, acquisition opportunities, and TRX’s digital platform.

In this episode, you’ll learn:

• How the pair plans to reimagine the brand • TRX’s current offerings and future vision for functional training • Why Jack and Randy believe people are the key to TRX’s success

Subscribe to the podcast → insider.fitt.co/podcast Subscribe to our newsletter → insider.fitt.co/subscribe Follow us on LinkedIn → linkedin.com/company/fittinsider

Episode 52 with Randy: https://www.youtube.com/watch?v=prqDd7vkRBI TRX’s Website: https://www.trxtraining.com TRX’s IG: https://www.instagram.com/trxtraining OutFit Training’s Website: https://outfittraining.com

-

Fitt Talent: https://talent.fitt.co/ Consulting: https://consulting.fitt.co/ Investments: https://capital.fitt.co/

Chapters: (00:00) Introduction (01:10) State of TRX (09:08) Rebuilding TRX (13:27) Fixing the foundation of the business (17:24) Jack and Randy’s acquisition of the company out of bankruptcy (22:04) Bringing in talented people (25:19) D2C strategy (28:54) The Ybell acquisition and product innovation (34:02) TRX’s content and digital platform strategy (38:46) Industry trends and TRX's focus (40:53) Continuing to prioritize functional fitness (42:59) Long-term vision and roadmap (46:24) Randy’s newest company OutFit (52:12) Conclusion

  continue reading

246 에피소드

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