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Johann van Tonder에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Johann van Tonder 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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Inside an award-winning experimentation team | Stewart Ehoff (RS Components)

38:43
 
공유
 

저장한 시리즈 ("피드 비활성화" status)

When? This feed was archived on February 04, 2025 13:19 (17d ago). Last successful fetch was on September 28, 2024 12:12 (5M ago)

Why? 피드 비활성화 status. 잠시 서버에 문제가 발생해 팟캐스트를 불러오지 못합니다.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 375354333 series 3453871
Johann van Tonder에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Johann van Tonder 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

What does it look like inside an award-winning experimentation team?
As Stewart Ehoff reflects on that, you hear familiar aspects: people, vision, team spirit, rituals and ceremonies. But he also talks about challenges, the battle to convince others, experimentation being "a lonely place" and imposter syndrome.
Stewart is the Head of Experimentation at RS Components. They recently won the Experimentation Team Of The Year award at Experimentation Elite in London.
It's an inspirational story about their journey from an "optimisation" team to a Centre of Excellence, from client-side to server-side testing. The 5-year journey started with a clear vision and a focused campaign to get buy-in from leadership.
Some highlights are:

  • Creating a culture of experimentation
  • ROI of experimentation, a "contentious" topic
  • Personalization, a "spicy" topic
  • Transformation into a Centre of Excellence
  • The significant shift from client-side to server-side testing
  • ... and of course Generative AI
  continue reading

챕터

1. Inside an award-winning experimentation team | Stewart Ehoff (RS Components) (00:00:00)

2. Introduction (00:00:17)

3. About RS Components (00:00:42)

4. Experimentation at RS (00:02:14)

5. ROI in Experimentation (00:03:47)

6. Imposter syndrome? (00:08:16)

7. The journey to experimentation maturity (00:11:19)

8. Inside an award-winning experimentation team (00:16:57)

9. From client-side to server-side testing (00:22:31)

10. Fake Door and MVP Tests (00:25:47)

11. Personalisation, a spicy question (00:28:09)

12. VOC and Qualitative Feedback (00:31:37)

13. Generative AI in Experimentation (00:33:52)

14. Stewart, the classically-trained metal drummer (00:37:01)

6 에피소드

Artwork
icon공유
 

저장한 시리즈 ("피드 비활성화" status)

When? This feed was archived on February 04, 2025 13:19 (17d ago). Last successful fetch was on September 28, 2024 12:12 (5M ago)

Why? 피드 비활성화 status. 잠시 서버에 문제가 발생해 팟캐스트를 불러오지 못합니다.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 375354333 series 3453871
Johann van Tonder에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Johann van Tonder 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

What does it look like inside an award-winning experimentation team?
As Stewart Ehoff reflects on that, you hear familiar aspects: people, vision, team spirit, rituals and ceremonies. But he also talks about challenges, the battle to convince others, experimentation being "a lonely place" and imposter syndrome.
Stewart is the Head of Experimentation at RS Components. They recently won the Experimentation Team Of The Year award at Experimentation Elite in London.
It's an inspirational story about their journey from an "optimisation" team to a Centre of Excellence, from client-side to server-side testing. The 5-year journey started with a clear vision and a focused campaign to get buy-in from leadership.
Some highlights are:

  • Creating a culture of experimentation
  • ROI of experimentation, a "contentious" topic
  • Personalization, a "spicy" topic
  • Transformation into a Centre of Excellence
  • The significant shift from client-side to server-side testing
  • ... and of course Generative AI
  continue reading

챕터

1. Inside an award-winning experimentation team | Stewart Ehoff (RS Components) (00:00:00)

2. Introduction (00:00:17)

3. About RS Components (00:00:42)

4. Experimentation at RS (00:02:14)

5. ROI in Experimentation (00:03:47)

6. Imposter syndrome? (00:08:16)

7. The journey to experimentation maturity (00:11:19)

8. Inside an award-winning experimentation team (00:16:57)

9. From client-side to server-side testing (00:22:31)

10. Fake Door and MVP Tests (00:25:47)

11. Personalisation, a spicy question (00:28:09)

12. VOC and Qualitative Feedback (00:31:37)

13. Generative AI in Experimentation (00:33:52)

14. Stewart, the classically-trained metal drummer (00:37:01)

6 에피소드

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