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Dr. David Brodbeck에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Dr. David Brodbeck 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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The Agile Brand with Greg Kihlström®
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1 # 638: What's the ROI on those Big Game Ads? Featuring Nataly Kelly, CMO at Zappi 28:17
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Biology/Psychology 2606 (Winter 2025) - Cells
Manage episode 463419091 series 2487
Dr. David Brodbeck에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Dr. David Brodbeck 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
We start our discussion of cells and genes by talking about cells
Music 'Shot' by Stowaway
686 에피소드
Biology/Psychology 2606 (Winter 2025) - Cells
Dr. David Brodbeck's Psychology Lectures from Algoma University
Manage episode 463419091 series 2487
Dr. David Brodbeck에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Dr. David Brodbeck 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
We start our discussion of cells and genes by talking about cells
Music 'Shot' by Stowaway
686 에피소드
모든 에피소드
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Dr. David Brodbeck's Psychology Lectures from Algoma University
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1 Psychology 3256 (Winter 2025) - Post Hoc Tests & Transformations 43:20
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Two mini lectures! Music ‘Stretch’ by Dice
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Dr. David Brodbeck's Psychology Lectures from Algoma University
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1 Biology/Psychology 2606 (Winter 2025) - Neural Communication 02 & Synapses and Neurotransmitters 01 1:08:53
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Our last one before the break! Music 'Shot' by Stowaway
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Dr. David Brodbeck's Psychology Lectures from Algoma University
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The F word Music 'Today' by Dan Brodbeck and Corey Thompson
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Dr. David Brodbeck's Psychology Lectures from Algoma University
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1 Biology/Psychology 2606 (Winter 2025) - Q&A for test 1 1:00:54
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You’ve got questions, I’ve got answers Music ‘Today’ by Dan Brodbeck and Corey Thompson
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Dr. David Brodbeck's Psychology Lectures from Algoma University
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1 Biology/Psychology 2606 (Winter 2025) - Neural Communication 01 1:09:26
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how do neurons talk? Music 'Beer Rights' by Battery Life
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Rejecting a false null Music ‘Re: Your Brains’ by Jonathan Coulton
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Dr. David Brodbeck's Psychology Lectures from Algoma University
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Part of what makes us us Music "Re: Your Brains" by Jonathan Coulton
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Dr. David Brodbeck's Psychology Lectures from Algoma University
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Things are getting even more reviewy Music 'Shot' by Stowaway
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Dr. David Brodbeck's Psychology Lectures from Algoma University
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We start our discussion of cells and genes by talking about cells Music 'Shot' by Stowaway
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Dr. David Brodbeck's Psychology Lectures from Algoma University
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1 Psychology 3256 (Winter 2025) - Probability Mass Functions 47:18
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How do you figure out how likely something is? music 'Shotgun Loudmouth' by Battery Life
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Dr. David Brodbeck's Psychology Lectures from Algoma University
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1 Biology/Psychology 2606 (Winter 2025) - Brain Organization 02 1:13:06
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More organization Music ‘Shotgun Loudmouth’ by Battery Life
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Dr. David Brodbeck's Psychology Lectures from Algoma University
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Hypothesis testing Music 'More' by Amerikan Made
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Dr. David Brodbeck's Psychology Lectures from Algoma University
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1 Biology/Psychology 2606 (Winter 2025) - Brain Organization 01 1:17:21
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Where stuff is, what it does. Music 'More' by Amerikan Made
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Dr. David Brodbeck's Psychology Lectures from Algoma University
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1 Psychology 3256 (Winter 2025) - Exploratory Data Analysis 02 55:27
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We wrap up EDA Music 'Highway' by Gone For Good
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Dr. David Brodbeck's Psychology Lectures from Algoma University
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1 Biology/Psychology 2606 (Winter 2025) - History and Origins 02 1:15:40
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Where do we come from? music 'Highway' by Gone For Good.
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