Tapping Into the Power of Influencers with Ryan Davis People First

Digital Politics with Karen Jagoda

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7M ago 19:54

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Ryan Davis, Co-Founder and Chief Operating Officer of People First, brings voices from diverse and specialized communities to campaigns to promote candidates and causes. The role of individuals with social media followers and the skills to create content is increasingly relevant to political campaigns trying to reach targeted voters. Influencer marketing is filling the need to find the most trusted voices.

We talk about:

Differences between influencers
Recruiting authentic voices to work with campaigns
How campaigns can work with influence marketers
Meta modifications to handling political content
Underutilized digital platforms for reaching voters

#PeopleFirstCC #InfluencerMarketing #Influencers #PoliticalCampaigns #AdvocacyCampaigns #MetaPoliticalContent

peoplefirst.cc

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