How to Integrate Virtual Events into your Digital Marketing Strategy - with Aleksandra Panyukhina

Digital Marketing Radio

David Bain에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 David Bain 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

3y ago 33:46

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I’m sure that you’re well aware of the value of virtual events. Build great relationships with industry thought leaders, foster an engaged community around your content - and drive more revenue.

But where do virtual events sit in relation to the rest of your marketing mix and how can you better leverage the content generated and the relationships made as a result of your virtual event?

Those questions and more are covered in this, episode 240 of Digital Marketing Radio - How to Integrate Virtual Events into your Digital Marketing Strategy.

Joining me today is a lady who’s specialised in event marketing for the past 5 years.

She’s a former Head of Event Marketing for Semrush and the current Head of Events and Experiences for parcelLab – welcome to DMR - Aleksandra Panyukhina.

[In this episode Aleksandra shared Miro and Notion as her 'Secret Software', Goldcast as her 'Next on the List' and Kathryn Frankson as her 'Magical Marketer'.]

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#Tech #Business #Podcasting Education #Marketing #David Bain