))
How Can Client Engagement Strategies Drive Revenue Growth for Your Law Firm with Mark Stern
Manage episode 441554495 series 2977729
Karin Conroy에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Karin Conroy 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In this episode, Mark Stern, CEO of Custom Box Agency, discusses strategies for enhancing client engagement and optimizing the customer journey to drive faster results and better experiences.
The conversation covers the application of marketing funnels, the importance of physical experiences, and how to create premium customer interactions. Mark emphasizes the role of strategic client engagement in driving revenue, particularly for law firms, and illustrates the impact of customized box experiences in different stages of the marketing funnel – acquisition, delivery, and retention. He provides practical examples of how this approach can improve client onboarding, educational efforts, and long-term client retention.
Mark gives listeners actionable tips on:
- 00:00 Intro
- 01:47 Middle of the Funnel Tactics
- 02:38 Effective Use of Swag and Creating a Box Experience
- 03:53 Examples of Middle Funnel Strategies
- 04:47 Physical vs Digital Experiences
- 09:37 Drip Driving Revenue
- 13:41 Retention Strategies
- 20:14 The Importance of Clear Guidance
- 22:55 Reinforcing the Client Journey
- 23:47 The Role of Content in Client Education
- 25:55 Acquisition Strategies for Law Firms
- 31:44 Book Recommendation
- 36:20 One Final Takeaway
Resources mentioned in this episode:
Connect with Mark here:
Connect with me
142 에피소드
공유
