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Colin Lewis - How to be an effective marketer. Executive director-level thinking - S5 Ep1

1:08:35
 
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Manage episode 398294338 series 3250831
Hybrency에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Hybrency 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Brain Hurt Scale = 2/10. Racing car driver, Marketing Week columnist, retail media speaker and coach to marketing directors. Colin Lewis joins us for the first episode of 2024.

While we were supposed to talk about retail media, this was one of those rare chances to tap into someone's mind that's experienced a depth and breadth of experience that's exceedingly rare.

Colin's worked in multiple countries. Reinvented his specialty many times over. Put his money where his mouth is with his own businesses and worked for others to pay the bills. Big and small brands. For decades.

Colin oozes stoic wisdom in a discussion that everyone from all angles within the industry can appreciate. We explore everything from marketing fundamentals to direct response and brand advertising.

So get involved and start learning.

Up your game.

Start thinking like,

a director

  continue reading

104 에피소드

Artwork
icon공유
 
Manage episode 398294338 series 3250831
Hybrency에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Hybrency 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Brain Hurt Scale = 2/10. Racing car driver, Marketing Week columnist, retail media speaker and coach to marketing directors. Colin Lewis joins us for the first episode of 2024.

While we were supposed to talk about retail media, this was one of those rare chances to tap into someone's mind that's experienced a depth and breadth of experience that's exceedingly rare.

Colin's worked in multiple countries. Reinvented his specialty many times over. Put his money where his mouth is with his own businesses and worked for others to pay the bills. Big and small brands. For decades.

Colin oozes stoic wisdom in a discussion that everyone from all angles within the industry can appreciate. We explore everything from marketing fundamentals to direct response and brand advertising.

So get involved and start learning.

Up your game.

Start thinking like,

a director

  continue reading

104 에피소드

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