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#171 How appearances influence your career in employer branding
Manage episode 407519548 series 3562701
Susanna Rantanen에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Susanna Rantanen 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
What an odd topic for an episode about what (employer) branding really is, isn’t it?
If I got your attention with it, you are in for a treat.
This episode is not about ‘fashion’. It’s about understanding what branding really, beyond logos, taglines and visual identities.
While appearance, as in the visual identity, does have a big role in branding, it’s not the starting point. But it is the point that catches attention, forms and divides opinions, at best!
In this episode of the Building a Modern Employer Brand podcast, I aim to clarify what branding an organisation or a person means and requires because it is different to branding products.
For this purpose, I’m using something we can all relate to: ourselves and how our appearances, personality and style choices impact how others perceive us and how that can also drive our success building a career in employer branding.
👉 If you want the text version, jump right here >
Check out also Employer Branding Agency Emine’s blog: https://emine.fi/blogi/
Connect with me on:
LinkedIn: https://www.linkedin.com/in/susannarantanen/
Instagram: https://www.instagram.com/rantanensusanna/
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