BTI # 507: Picture Perfect - A Career Without Barriers with Sophie Kietzmann

Beyond the Image Podcast

Picture Perfect - A Career Without Barriers with Sophie Kietzmann

Hosted by: James Patrick

Today, we’re going back to the origin of our podcast and I’m bringing on a fellow photographer to chat with me. The show started as a show for creatives and artists to figure out ways to navigate through this industry landscape. What I learned over the course of 500 episodes is that some of the challenges that we as creative entrepreneurs face, you as an entrepreneur also face. That’s when we decided to broaden the scope of the podcast.

My guest today is all the way from New York City, Sophie Kietzmann, a fashion photographer.

“Consumers want to see people they can identify with and relate to.”

IN THIS EPISODE

• How Sophie ended up in New York and her experience there.

• The positives of living in New York as an entrepreneur.

• Learning from others in your industry while staying authentic to who you are.

• When it’s time to make the jump from learning to running your own business.

• What campaigns consumers respond to.

• The shift in the photography business and how they market to consumers.

• Defining the narrative and bringing transparency to the industry.

• The importance of diversifying and tapping into marginalized voices.

• What’s coming up next in the fashion industry and what’s been exciting.

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Connect with James

Website: jamespatrick.com

Instagram: @jpatrickphoto

Text me marketing questions @: 480-605-3254

Connect with Sophie

Website: www.sophiekietzmann.com

Instagram: @sophiekietzmann

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For more, visit jamespatrick.com