Embracing Your Worthiness: Liz Owens on Overcoming Self-Doubt and Building Worthy AF

Badass Women in Business

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In this episode, we sit down with Liz Owens, the dynamic founder of Worthy AF, an apparel brand that empowers and celebrates unconventional women.

Liz opens up about her journey from battling low self-esteem and imposter syndrome to confidently creating her brand. She delves into the importance of community, taking small steps, and being unapologetically herself. Liz also shares her vision for Worthy AF, which includes building an online community and highlighting the stories of women who resonate with her brand.

This episode is packed with personal growth insights, lessons from mistakes, and the crucial role of failure in success. If you’ve ever felt out of place or doubted your value, Liz’s story will resonate deeply.
Takeaways:

• Start your side hustle with print-on-demand to manage costs and focus on what truly matters.
• Surround yourself with a supportive community for advice and encouragement.
• Keep an eye on your finances to ensure long-term success.
• Push past imposter syndrome by taking risks and promoting your brand with confidence.
• Collaborate and build partnerships to help your business grow.
• Embrace your worth and be unapologetically yourself.
• Building a brand takes time and dedication, but it's worth it.
• Community and support are key to personal growth and success.
• Learn from failure and use it as a stepping stone to success.
• Don’t wait for everything to be perfect before you start.

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