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Emelie Linheden: Mastering Event ROI: A Deep Dive into Measuring Success
Manage episode 407591564 series 3411003
Patrycja Nauntofte에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Patrycja Nauntofte 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Whether you're hosting webinars, conferences, trade shows, or virtual gatherings, the potential to create meaningful connections and generate ROI from your events is great. However, to truly unlock the benefits, you must navigate the nuances of event strategy and, crucially, measure your ROI.
Emelie Linheden, VP of Marketing at Younium, will join us and share her insights and strategies on how to maximise ROI from your events, including:
- Event Strategy: how to set clear objectives, identify your target audience, and create a roadmap for success.
- Engagement Techniques: how to use innovative ways to keep your audience engaged throughout your events and create memorable experiences.
- Measuring Success: how to effectively measure the ROI of your events, including best practices for tracking key performance indicators (KPIs).
Follow Emelie Linhedenon LinkedIn: https://www.linkedin.com/in/emelie-linheden-aa554a15/
Follow Ines Ben Farhat on LinkedIn: https://www.linkedin.com/in/inesbenfarhat/
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