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How We Took a Client from Zero Paid Closes to 28X Return in 2025
Manage episode 486907812 series 3446643
AdClass에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 AdClass 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
When a client comes to you after spending $340K on ads with zero sales attributed, where do you even start? In this episode, Caleb and Matthew break down the exact steps they took to turn a restaurant POS account with plenty of spend but no results into a funnel that’s now producing a 28X LTV return. From fixing funnel gaps to improving lead quality and dialing in creative, this is a real-world case study of what’s working right now.
Caleb and Matthew walk through key lessons from this turnaround, such as why intent-driven funnels matter, how to structure testing for real insights, and why messaging needs to hit true pain points. They also share tips on creative strategy, LTV-first thinking, and why great marketing always starts with understanding human behavior. If you’re looking for practical ways to improve your paid funnel in 2025, this one’s packed with actionable takeaways.
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