Small Business Help 공개
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Small Business Help & Digital

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This podcast is put together with small business owners in mind. Non-techie and techie both that want to know about online marketing, online reputation, and their company digital assets . A business advancement for dummies. Breaks down strategies to built and make your business stronger. Founder of yourfavoritemedia.com Support this podcast: https://podcasters.spotify.com/pod/show/smallbusinesshelp/support
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Marketing from X 2 Z helps small business owners cut through the noise and master the marketing strategies that actually grow a business. Each week, co-hosts Mike Albuquerque (Gen X), a branding and website expert, and Liz Bachmann (Gen Z), a social media strategist, share their generational perspectives to give you a complete view of today’s digital marketing landscape. If you’ve ever wondered how to get started with digital marketing, how to build a brand that stands out, or how to create ...
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# Why HubSpot: The Comprehensive CRM Solution for My Business and ClientsHere's a podcast episode summary focusing on why you chose HubSpot as your preferred CRM platform:---## Episode Summary: "Why I Chose HubSpot as My Go-To CRM Solution"In this episode, I dive deep into my decision to select HubSpot as the cornerstone CRM solution both for my company KoinTyme and for all our consulting clients. I explain how HubSpot's all-in-one platform offers unparalleled integration capabilities that a ...
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Listen to the Alltel Australia Small Business Podcast series and learn from a successful entrepreneur who has grown his corporation from a family–run lounge room operation to a national telco. Alltel's General Manager, Trent Brinsley wants to help you: - get your business off the ground - lay the foundations for growth and expansion - gain an understanding of the tools you can utilise to build and retain a customer base Trent shares the lessons he's learnt from personal experiences over the ...
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This conversation is a Thanksgiving-week reset: what worked, what didn’t, and the practices we’re keeping. Mike (branding/web) and Liz (social strategy) share the business lessons they’re thankful for—content habits, relationship-building, refocusing on core work, and turning challenges into systems. You’ll learn Why reflection matters and how to t…
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Word-of-mouth isn’t magic—it’s a strategy. Mike (branding/web) and Liz (social strategy) break down how to earn and organize referrals without feeling salesy. From picking the right rooms to show up in, to creating simple touch points, to tracking who sends what, you’ll learn how to turn relationships into a reliable pipeline. You’ll learn Why “one…
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Market research doesn’t have to be expensive or intimidating. Mike (branding/web) and Liz (social strategy) break down practical ways small businesses can validate ideas, learn what customers actually want, and turn insights into better messaging—without big reports or pricey tools. You’ll learn Why assumptions cost money and how lightweight resear…
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Putting all your marketing eggs in one social basket is risky. Mike (branding/web) and Liz (social strategy) explain why platform dependence can backfire and how to diversify smartly—without doubling your workload. You’ll learn how to use owned channels as a safety net, repurpose content across platforms, choose the next-best channel based on your …
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In Episode 10 (technically 11 because of our mini episode), Mike (branding/web) and Liz (social strategy) break down what to track, what to ignore, and how to tie metrics directly to your business goals so you’re not just reporting—you’re learning. You’ll learn How to map business goals to a small set of metrics that matter Why follower counts and …
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Getting “Google-bombed” with sudden, illegitimate 1-star reviews? In this quick mini episode, Mike and Liz walk through what to do right away, how to reply when a review is real (but negative), and how to rebound with a steady, ethical review flow that restores trust. You’ll learn Why fake review spikes happen—and why they’re so damaging to small b…
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Big budgets are nice—not necessary. In this episode, Mike (branding/web) and Liz (social strategy) share how early-stage and still-growing small businesses can market effectively without overspending. From documenting your journey on social to standing up a basic website/GBP, email touchpoints, and content that compounds, we cover what to do now, w…
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Marketing shouldn’t steal your sanity. In this episode, Mike (Gen X, branding/web) and Liz (Gen Z, social strategist) break down the marketing systems that keep you consistent—batching, simple workflows, and right-sized tools—so you can grow without living online 24/7. You’ll learn Why marketing feels chaotic (noise, mixed advice, tool overload) an…
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Websites don’t convert because they’re pretty—they convert because they’re clear and customer-focused. In this conversation, Mike (Gen X, branding/web) and Liz (Gen Z, social strategist) dig into what actually moves a visitor to act: messaging, structure, and simple changes that remove friction. You’ll learn Make it about the customer: lead with pr…
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AI isn’t your strategy—it’s a tool. In this conversation, Mike (Gen X, branding/web) and Liz (Gen Z, social strategist) dig into how small businesses can use AI to work smarter without losing their voice, judgment, or trust. You’ll learn AI as partner, not pilot: Treat it like an intern—you remain the decision-maker. Hype vs. reality: Where AI trul…
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Social media isn’t just a task. It’s a system. In this conversation, Mike (Gen X, branding/web) and Liz (Gen Z, social strategist) break down how small businesses can use social without letting it run their lives: what to ignore, what to focus on, and how to build a workflow that actually sticks. You’ll learn Social ≠ personal: Your feed isn’t a jo…
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Branding isn’t your logo—it’s the gut feeling people have about your business. In this conversation, Mike (Gen X, branding/web guy) and Liz (Gen Z, social strategist) dig into what brand really means for small businesses and how to make yours memorable without a Fortune 500 budget. You’ll learn Brand ≠ logo: Voice, values, experience, and how you c…
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We dive into the patterns that trip up small business owners—and how to avoid them. From launching multiple ventures at once to picking the wrong marketing partner, we unpack why these mistakes happen, how to spot them early, and what to do instead. We draw the line between personal brand and company brand, warn against chasing “viral” at any cost,…
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Welcome to the very first episode of Marketing from X 2 Z! 🎙️ Hosts Mike Albuquerque (Bear Double Design Studio) and Liz Bachmann (Wildflower Social Media) kick things off by sharing their journeys from corporate life to entrepreneurship—and why they launched this podcast for small business owners. In this episode, you’ll hear: How our backgrounds …
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In this episode of Tech Transformations: How We Help Small Business Succeed, I explore why HubSpot stands out as the ultimate CRM for business growth. Join me as I delve into Cointime's strategic decision to focus exclusively on HubSpot, uncovering how this specialization offers unparalleled advantages for managing customer relationships. We'll dis…
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Do I qualify for a disaster loan for my business because of COVID-19, corona virus? Everybody is doing their best to help the financial crisis in this moment. Contact [email protected] for links and information--- Send in a voice message: https://podcasters.spotify.com/pod/show/smallbusinesshelp/messageSupport this podcast: https://podca…
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Corona virus and children - talk El Paso, dr. Marin of Santa Teresa Children’s Clinic. We choose to fear a little and discuss about Corona and Children for our community. What to do, how to detect symptoms --- Send in a voice message: https://podcasters.spotify.com/pod/show/smallbusinesshelp/messageSupport this podcast: https://podcasters.spotify.c…
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Everybody talks about how content is king but nobody goes deeper to tell you that some content is trash and can even ruin your relationship with potential customers or clients--- Send in a voice message: https://podcasters.spotify.com/pod/show/smallbusinesshelp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/smallbusinesshelp/s…
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In this episode Monica explores the best avenue for building a website. Do you hire someone or find a free service or teach yourself how to design a website? Also covers hosting and domains. *Please note that Monica says "mortgage" in this episode when she means "rent". Thank you for the note! --- Send in a voice message: https://podcasters.spotify…
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One of the most used words in digital is word press. Second most used word in digital is a plug-in. In this episode Mikey gives quick explanation on how those are used.--- Send in a voice message: https://podcasters.spotify.com/pod/show/smallbusinesshelp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/smallbusinesshelp/support…
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Sometimes businesses don’t have all of the tools in place for business growth. Most times businesses accidentally neglect one of these tools -resulting in suffocating the growth of a business. --- Send in a voice message: https://podcasters.spotify.com/pod/show/smallbusinesshelp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/s…
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Considering the ways to use LinkedIn to market for your business and also tips and tricks on help not to use it.--- Send in a voice message: https://podcasters.spotify.com/pod/show/smallbusinesshelp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/smallbusinesshelp/support
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Reach your customers once and for all without spending and wasting money on advertising strategy that does not work.--- Send in a voice message: https://podcasters.spotify.com/pod/show/smallbusinesshelp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/smallbusinesshelp/support
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In today’s episode we look at the best way to reach customers. Now Monica made the mistake of thinking that she knew the best way to reach Customer’s until she came upon the statistics showing otherwise. Send an email to [email protected] Send in a voice message: https://podcasters.spotify.com/pod/show/smallbusinesshelp/messageSupport…
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Are you a small business looking to start with online marketing? Your budget is the most important thing to take into consideration with your online marketing campaign. In this episode we discuss how Bing is the best choice for your business over Google. Please send me a question or comment at [email protected] or go directly to the anch…
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From marketing to client retention, Monica’s last episode focuses on the top three most important business tools for successful business growth--- Send in a voice message: https://podcasters.spotify.com/pod/show/smallbusinesshelp/messageSupport this podcast: https://podcasters.spotify.com/pod/show/smallbusinesshelp/support…
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