The "Marketing Your Attraction" Podcast is essential listening for every member of the Attractions Industry, including theme parks, haunted houses, escape rooms, family fun centers and more. Every episode takes listeners on a deep dive into a different marketing topic and how it applies to the Attractions Industry. Hosts Brad and Philip have spent over a decade in the industry and bring a total of over 20 years of combined marketing experience. Subscribe now for your regular dose of marketin ...
…
continue reading
Hello marketers, I thought you'd enjoy this deep dive into the process that helped this attraction go viral on TikTok. Josh Sumsion from Dead City Haunted House comes on to discuss the process behind their TikTok videos, some of which are going viral. Here’s what you need to know to get your TikTok up and running.…
…
continue reading
1
What Do You Say To Them? How to personalize your messaging during the pandemic
50:01
50:01
나중에 재생
나중에 재생
리스트
좋아요
좋아요
50:01
This podcast is a recording from a recent panel on personalizing your messaging to guests in preparation of opening your attraction this season. The discussion is divided into three sections—recommendations about messaging for guests before you open, while guests are on-premises, and after it closes. Key Takeaways: Include safety in your messaging …
…
continue reading
1
Live Coaching Call with Jewish Escape Room 'OneBefore'
2:01:32
2:01:32
나중에 재생
나중에 재생
리스트
좋아요
좋아요
2:01:32
For the first time on Marketing Your Attraction, we bring a listener on the show for live coaching. Gamliel Beyderman is Founder of OneBefore, America's First Jewish Escape Room in Brooklyn New York. Visit OneBefore here: onebeforeescape.com.저자 Seasonal Entertainment Source Magazine
…
continue reading
저자 Seasonal Entertainment Source Magazine
…
continue reading
1
Adapting your attraction to a new target market’s culture
1:02:19
1:02:19
나중에 재생
나중에 재생
리스트
좋아요
좋아요
1:02:19
Main Topic: Adapting your attraction to a new target market’s culture Step 1: You should have the demographic and psychographic analysis of this new target market done. Additionally, your team must have decided the new market is worth testing. Step 2: What that we’re doing now needs to change? You’ll go through each of the below considerations befo…
…
continue reading
저자 Seasonal Entertainment Source Magazine
…
continue reading
1
Marketing Your Attraction Episode 30: Coming up with better ideas
1:05:09
1:05:09
나중에 재생
나중에 재생
리스트
좋아요
좋아요
1:05:09
Where do ideas come from? What makes someone creative? How do I get better ideas? Discover the process and best practices behind brainstorming in this episode.저자 Seasonal Entertainment Source Magazine
…
continue reading
1
Episode 29 - The Advantages & Threats of Experiential Marketing Experiences
50:02
50:02
나중에 재생
나중에 재생
리스트
좋아요
좋아요
50:02
저자 Seasonal Entertainment Source Magazine
…
continue reading
1
[Marketing Your Attraction] The quick & dirty Marketing Plan
53:51
53:51
나중에 재생
나중에 재생
리스트
좋아요
좋아요
53:51
Struggling with your attraction's marketing plan? This episode walks you step by step through a marketing plan. Download the template from our email list!저자 Seasonal Entertainment Source Magazine
…
continue reading
1
Marketing Your Attraction: Marketing’s Role In Recruiting
32:57
32:57
나중에 재생
나중에 재생
리스트
좋아요
좋아요
32:57
저자 Seasonal Entertainment Source Magazine
…
continue reading
1
Adding Value to Your Attraction (AKA Rethinking Upcharges)
37:25
37:25
나중에 재생
나중에 재생
리스트
좋아요
좋아요
37:25
저자 Seasonal Entertainment Source Magazine
…
continue reading
1
Groupon and the Art of Discounting - A Cautionary Tale
32:42
32:42
나중에 재생
나중에 재생
리스트
좋아요
좋아요
32:42
저자 Seasonal Entertainment Source Magazine
…
continue reading
저자 Seasonal Entertainment Source Magazine
…
continue reading
저자 Seasonal Entertainment Source Magazine
…
continue reading
저자 Seasonal Entertainment Source Magazine
…
continue reading
1
Digital vs. Traditional Marketing for big and small attractions
35:17
35:17
나중에 재생
나중에 재생
리스트
좋아요
좋아요
35:17
저자 Seasonal Entertainment Source Magazine
…
continue reading
1
Picking Partners: How To Evaluate Sponsorship Opportunities
35:59
35:59
나중에 재생
나중에 재생
리스트
좋아요
좋아요
35:59
저자 Seasonal Entertainment Source Magazine
…
continue reading
1
Ask More: A Simple Guide to Asking More Effective Guest Survey Questions
32:40
32:40
나중에 재생
나중에 재생
리스트
좋아요
좋아요
32:40
저자 Seasonal Entertainment Source Magazine
…
continue reading
저자 Seasonal Entertainment Source Magazine
…
continue reading
1
Which social platform should I use for my attraction? The Social Media Starter Kit.
30:40
30:40
나중에 재생
나중에 재생
리스트
좋아요
좋아요
30:40
저자 Seasonal Entertainment Source Magazine
…
continue reading
1
How To Not Squander Media Attention. Just imagine the look on your team’s face...
43:09
43:09
나중에 재생
나중에 재생
리스트
좋아요
좋아요
43:09
저자 Seasonal Entertainment Source Magazine
…
continue reading
1
How do you use retargeting? The cornerstone conversion tactic for your attraction explained.
32:17
32:17
나중에 재생
나중에 재생
리스트
좋아요
좋아요
32:17
저자 Seasonal Entertainment Source Magazine
…
continue reading
저자 Seasonal Entertainment Source Magazine
…
continue reading
저자 Seasonal Entertainment Source Magazine
…
continue reading
저자 Seasonal Entertainment Source Magazine
…
continue reading
저자 Seasonal Entertainment Source Magazine
…
continue reading
저자 Seasonal Entertainment Source Magazine
…
continue reading
저자 Seasonal Entertainment Source Magazine
…
continue reading
저자 Seasonal Entertainment Source Magazine
…
continue reading
저자 Seasonal Entertainment Source Magazine
…
continue reading
저자 Seasonal Entertainment Source Magazine
…
continue reading
저자 Seasonal Entertainment Source Magazine
…
continue reading
Main Topic: Use collaborative idea sessions with your team to become newsworthy. Notes: Melanie from T Brand Studios on T.R.U.T.H. (Teachable, Reputable Sources, Uniqueness, Teachable, & Human Connection). Move from Product to Role and to Emotion. Duncan Wardle (Previous VP of Innovation): Use Naive Experts. Write down all the rules and then think …
…
continue reading
저자 Seasonal Entertainment Source Magazine
…
continue reading
1
Marketing Your Attraction EP 02: Crafting Memorable Moments Using Elevation
35:59
35:59
나중에 재생
나중에 재생
리스트
좋아요
좋아요
35:59
Main Topic: Use 'Elevation' to craft memorable experiences for guests at your attraction. Summarized from "The Power of Moments" by Chip & Dan Heath. News: General Data Protection Regulation (GDPR) Google's Mobile First Index (Why websites need to be mobile friendly) Snapchat Rolls Out New Analytics : Social Media Examiner…
…
continue reading
1
Don’t Build Your House on Rented Land & The Great Newsfeed Crisis of 2018
28:48
28:48
나중에 재생
나중에 재생
리스트
좋아요
좋아요
28:48
저자 Seasonal Entertainment Source Magazine
…
continue reading
저자 Seasonal Entertainment Source Magazine
…
continue reading
1
Marketing Monday: List Building, The Fake News Epidemic, & The Fall of Vine
31:38
31:38
나중에 재생
나중에 재생
리스트
좋아요
좋아요
31:38
Tyler and Philip discuss list building, the Fake News Epidemic on Facebook, Instagram's growth, and the death of Vine- all in the context of Themed Attractions. For 2017- We want to know what YOU want to hear and how we can help. Let us know here: hauntedapplication.com/저자 Seasonal Entertainment Source Magazine
…
continue reading
저자 Seasonal Entertainment Source Magazine
…
continue reading
What? Facebook is evolving! Founded in 2004 Facebook became the fastest company ever to reach $250 Billion in July of 2015, and now 5 accounts are created every single second. Continued Growth of this nature is a difficult thing for a business, and Facebook has made many changes to stay relevant. Today we'll go through some of those changes, and wh…
…
continue reading
This show is all about Instagram! Facebook's image driven social site may be a little young, but there's no doubting their power or intent to capture more of the social market. We'll talk tips, stats, guidelines and a little theory to give you a crash course.저자 Seasonal Entertainment Source Magazine
…
continue reading
Tyler is back! This week Philip goes through his class from West Coast Haunters Convention on the role that social plays in your marketing and Tyler puts on the 'Haunt Owner' hat to ask questions. This week is a little dense, but you can get the notes by texting "HAUNTER" to 33444.저자 Seasonal Entertainment Source Magazine
…
continue reading
Sean Norman from Wells Township Haunted House shares his marketing experiences for the 2015 haunt season and Philip recaps news on Google Ad changes, the Google Accelerated Mobile Project, and reads another of Austin Smoot's article "Social Media Marketing: Everything You Need to Know."저자 Seasonal Entertainment Source Magazine
…
continue reading
1
Haunt Marketing 101: Three Questions every haunter should be asking
3:28
3:28
나중에 재생
나중에 재생
리스트
좋아요
좋아요
3:28
저자 Seasonal Entertainment Source Magazine
…
continue reading
저자 Seasonal Entertainment Source Magazine
…
continue reading
저자 Seasonal Entertainment Source Magazine
…
continue reading
저자 Seasonal Entertainment Source Magazine
…
continue reading
저자 Seasonal Entertainment Source Magazine
…
continue reading
1
Checkmate: A Simple Message That Fills The Market Hole.
1:09:22
1:09:22
나중에 재생
나중에 재생
리스트
좋아요
좋아요
1:09:22
저자 Seasonal Entertainment Source Magazine
…
continue reading
1
Budgeting: How To Determine Your Marketing Budget.
1:08:18
1:08:18
나중에 재생
나중에 재생
리스트
좋아요
좋아요
1:08:18
저자 Seasonal Entertainment Source Magazine
…
continue reading