))
Startup Growth Expenses, Network Effects, & NDRs (with Commsor Co-Founder & CEO, Mac Reddin)
Manage episode 447388098 series 3582120
Mark Kilens and Nick Bennett, Mark Kilens, and Nick Bennett에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Mark Kilens and Nick Bennett, Mark Kilens, and Nick Bennett 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
How is AI making it easier and more affordable to start a business?
What are network effects and how do they drive business growth?
Do Go-to-Network strategies, a twist on traditional go-to-market approaches, enhance go-to-market effectiveness?
Those are the 3 big topics we’re covering on this episode of GTM News Desk. We’re joined by Mac Reddin, Co-Founder & CEO of Commsor, to share his insights on building authentic business connections, driving growth through introductions, and how new companies can tap into network effects for long-term success.
Jump into the action:
(00:00) Welcome to GTM News Desk
(01:43) Insanely Cheap Ways to Start a Business
(05:45) The Power of Network Effects in Scaling Businesses
(11:40) Meet Mac Reddin, Co-Founder & CEO of Commsor
(12:45) What is Go-to-Network?
(13:57) Tips for Using Go-to-Network
(16:54) Roles of Trust and Authenticity in Business Networks
(21:30) Tips for Business Network Growth
(26:47) Biggest Misconception About The Value of Network
To hear Mac Reddin’s insights on the NDR playbook, building networks, and creating long-term relationships in B2B sales, check out the extended version of the conversation on the TACK Network: https://tacknetwork.com/
Connect with Mac Reddin: https://www.linkedin.com/in/mac-reddin/
Our sources from today’s headlines:
https://andrewchen.com/startups-are-cheaper-to-build-more-expensive-to-grow/
https://online.hbs.edu/blog/post/network-effects-business
Produced in partnership with: https://shareyourgenius.com/
11 에피소드
공유
