Building Thailand’s Most Successful House Festival Brand & the Power of Network and Relationships - Coran Maloney (Kolour Thailand)

That One Time with Adam Metwally

Join Adam as he sits down with Coran Maloney. Coran is the man behind Kolour Entertainment. As managing director and cofounder, his deep passion for events extends over a 10 year history that has seen him host over 150 shows, 80 international artists and 100,000+ guests. His events have ranged from nightclubs to music festivals, sunset parties and everything in between. He’s also brought some of the biggest names in techno to Thailand including Sven Vath, Charlotte De Witte, Pan Pot, Black Coffee and Jamie Jones.

The conversation covers various themes related to event planning and the challenges faced in the industry. The main themes include personal experiences and inspirations, overcoming challenges, building relationships and reputation, and the playbook for putting on a world-class event.

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https://www.instagram.com/wearekolour/ https://www.kolour.net/

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00:00 Introduction and Personal Connection to Events

03:22 Starting and Growing Kolour as an Event Company

06:09 The Importance of In-Person Events for Connection and Culture

07:37 The Impact of Technology on Events and Culture

14:48 Building Culture and Community in the Event Industry

20:38 The Role of Sobriety in the Industry

26:53 Personal Challenges and Commitment to Growth

30:38 Inspiring Moments in Event Management

32:08 Personal Experiences and Inspirations

34:03 Overcoming Challenges

36:30 Building Relationships and Reputation

47:30 The Playbook for Putting on a World-Class Event

01:04:11 Mastering Event Marketing: Strategies and Challenges

01:12:58 The Importance of Marketing Launches and Building Hype

01:18:09 Navigating Marketing Channels and the Decline of Facebook Events

01:20:05 The Power of Relationships and Personal Growth in the Event Industry

01:23:44 Lessons Learned and Changing Perspectives

01:31:45 Exciting Upcoming Projects and the Meaning of Life