Episode 205: Industry Tea with Partner Merchynt - SEO for Fitness Studios
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What We Cover In This Episode:
A look at what Merchynt does and the services that the platform offers [1:19]
Some of the benefits local fitness studios will see from having a solid understanding of SEO [4:11]
Strategies that local studios can use for keyword research [6:16]
What types of content you should focus on to improve your SEO ranking [15:34]
Key metrics to monitor in order to evaluate the effectiveness of your SEO efforts [17:42]
Hot tips for SEO from Justin and the team at Merchynt [20:11]
Quotes:
“90 percent of people are looking for local fitness studios, or any kind of business really, on Google Search and Google Maps. Small businesses have a unique advantage there, because the larger brands just can’t compete on Google Business profiles, so that’s why we decided to focus in this area.” [Justin, 2:35]
“When you’re going down other marketing channels like pay-per-click ads, you’re spending per lead. Whereas, if you can just get your SEO down right, you’ll get a natural flow of free customers coming in your door every day.” [Justin, 4:32]
“Just take the two hours that it takes to freshen up your website with the things that we mentioned and your Google Business profile. Sometimes just a one-time optimization can really make a difference, or give you a quick little bump.” [Justin, 20:13]
LINKS:
Learn More About Merchynt & Get An Exclusive Offer!
Visit the fitDEGREE Knowledge Base
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fitDEGREE’s Business Portal
https://calendly.com/fitdegree/support
https://www.instagram.com/fitdegree/
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