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S2E16 - What is Copywriting? Is It Important to Us?
Manage episode 312936608 series 3253124
How Real Life Works에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 How Real Life Works 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
If I tell you those summer sale marketing newsletters are all carefully crafted, would you believe it? Every day copywriters design messages we see daily. These include messages you see in the physical and the digital world. In this career mini-series, we will dive into the world of a copywriter.
We interview Alix Blankson, a seasoned copywriter. She has freelanced as a copywriter and also worked in big-name companies. We start with the most basic question, what’s copywriting and why it matters to the world.
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Podcast Credits
Podcast Host: Anny Chia, Andrej Zito
Guest: Alix Blankson
Audio Engineering: Kathy Ngo, Anny Chia
42 에피소드
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