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(A video version of this episode can be viewed on our Engagious YouTube Channel here: https://youtu.be/Wek5M3a76F8) My guest for this podcast episode is Aaron Draplin, graphic designer, author and founder of Draplin Design Co. (DDC). Why would I interview a graphic designer on the Engagious Podcast? Because Aaron is not only an award-winning design…
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Engagious Podcast: Priscilla McKinney, Little Bird Marketing
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Welcome back to the Engagious Podcast. On this episode, I talk with Priscilla McKinney, CEO of Little Bird Marketing and host of the podcast Ponderings from the Perch. In addition to being a world class marketer and cultural anthropologist, Priscilla has carved out an exciting niche for Little Bird Marketing, helping market research companies reach…
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Engagious Podcast: Lonnie Mayne, Positive Power & Red Shoes Living
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What can a pair of red shoes teach us about running a business and delighting customers? Quite a lot, actually. I had the pleasure of hearing a keynote by Lonnie Mayne, founder of Red Shoes Living. RSL is a consultancy build around Lonnie’s five pillars for standing out for the positive in everything we do. Following that keynote, and in advance of…
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Engagious Podcast: Golden Huang, Decoding Visuals & the Science of Semiotics
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My guest for this episode engages with what is arguably now the largest consumer market in the world—China. Golden Huang is the client manager for The Silk Initiative, an Asia-based food and beverage (F&B) brand consultancy headquartered in Shanghai. Golden has been conducting market research in China for over a decade with a deep knowledge of Chin…
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Engagious Podcast: Gail Becker, CAULIPOWER of Persuasive Stories and Engagement
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You hear stories about people who walk away from a prosperous career to launch a passion project, but don’t often get to talk with them about it. Well, in the case of former PR executive Gail Becker, we get the story directly from her. After rising through the ranks in government communications, entertainment, and finally as a president at global P…
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Engagious Podcast: NEXT 2019 Conference Preview, Dr. Eric Solomon
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Here on the Engagious Podcast, we do our very best to talk with the most experienced and qualified people in the fields of effective messaging, audience engagement, and storytelling. In this episode, Dr. Eric Solomon checks those boxes many times over. Dr. Solomon has held strategic and marketing positions at Instagram, Google, Spotify, and YouTube…
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Engagious Podcast: Dr. Lindsay Portnoy, Engagement IS Learning
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On this episode of the Engagious Podcast, our guest is Dr. Lindsay Portnoy. Dr. Portnoy is an educational psychologist, professor, author, and Chief Learning Officer at a company called Killer Snails that creates science-based, experiential learning games for kids. She’s an expert in the science of engagement, with both kids and adults, and brings …
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Engagious Podcast: Melissa Marshall, Curing the Curse of Knowledge
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My guest on this week’s episode has taken on a monumental challenge… Teaching scientists how to effectively communicate the value and impact of their work to the rest of us. Fortunately, Melissa Marshall is uniquely qualified to tackle this challenge. She’s spent 10 years as a communications professor at Penn State University, teaching public speak…
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Engagious Podcast: Rick Cesari, the Czar of D2C Storytelling
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If you’ve heard of the brands OxiClean, Sonicare, and GoPro, well then, you’ve seen the marketing brilliance of this episode’s guest, Rick Cesari. Rick is a direct response advertising and marketing veteran who took the Juiceman Juicer to $75 million in sales in just four years. He then brought us the George Foreman Grill and many other top brands.…
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Great Takes from CRC Part 3, Aligning Behind a Tangible Vision
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Coming to you once again from the floor at the Insight Association’s Corporate Researchers Conference, check out this great conversation with Brianna Sylver, Founder and President of Sylver Consulting. An innovative strategist and worldwide speaker and facilitator, Brianna has helped organizations identify, implement and align around their visions …
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