Against The Grain 공개
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Marketing Against The Grain

Hubspot Podcast Network

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Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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Acclaimed program of ideas, in-depth analysis, and commentary on a variety of matters — political, economic, social, and cultural — important to progressive and radical thinking and activism. Against the Grain is co-produced and co-hosted by Sasha Lilley and C. S. Soong.
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Against the Grain is your key to the latest news about libraries, publishers, book jobbers, and subscription agents. Our goal is to link publishers, vendors, and librarians by reporting on the issues, literature, and people that impact the world of books and journals.
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Despite the fat furphy we've been fed, there's no ‘one way’ or ‘right way’ to do life, and nor is there a ‘one size fits all’ approach to success and fulfillment. The Against The Grain podcast is for the jaded woman who is done feeling discontent with her lukewarm life and can sense her inner rebellion rising. The woman who knows she is meant for more. She's ready to courageously ditch the rule book and willingly take action to lead a life that is different to what's expected. A life that en ...
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History Against the Grain

Josh Weiner & Chris Padgett

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Hosted by two historians, History Against the Grain is about developing an approach to history that challenges the dominant narratives, tears down the tired myths, and upends traditional assumptions. Historyagainstthegrain@gmail.com
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If theres anyone that will stand up for the H, its gonna be me. Telling it like it really is, David Sanchez goes Hard on Hot topics in Houston and the Hottest topics in sports. Get ready to turn up, and get BIG MAD! This pod aint' for the Weary!!!
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Welcome to the “Against the Grain Parenting” podcast, where Dr. Michele White discusses parenting from a Christian perspective. She hopes you will respond to the topics via her social media just search Dr. Michele White (that’s Michele with one “L”). Feel free to send her questions as well. Guests will also be a part of the podcast. They will speak on chapters of Dr. White's book, "Against the Grain: Raising Christ-focused Children from A to Z" and other parenting topics. We look forward to ...
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Cutting Against the Grain is a podcast from Judy Cho (Nutrition with Judy) and Laura Spath. Both Judy and Laura understand the struggle when it comes to balancing ideal eating and real-life. In this podcast, these two friends share real talk about the world around them, especially topics around meat-based nutrition, diet, wellness, mental health, and community. Weekly, they explore hot topics in the nutrition and wellness space while sharing their own, real experiences so that you feel empow ...
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Growth Against the Grain, Christian Moms, Kingdom Entrepreneur, Christian Entrepreneur, Biblical Mindset, Christian Marriage and Family

Michelle Castro, Christian, Biblical Mindset, Kingdom Woman, Christian Marriage, Christian Parenting, Biblical Mindset, Christian Mindset, Bible, Biblical Truth, Christian Living, married sex, christian intimacy

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Hey there friend! I’m BACK!!! Oh man! I’m so incredibly excited to be back with ya’ll! No...I’m not from the south. :) Born and raised in Southern California and it’s never been more apparent to me how important and essential my relationship with Jesus is! He is my life, my breath, and my everything! Sure...I try to help him out way more than I should, but then I remember HE DOESN’T NEED MY HELP! Talk about a blow to the ego! But that’s what He wants...right? He wants us to remember that we ...
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show series
 
Ep. 260 Are you ready for AI to revolutionize your go-to-market strategy by 2025? Kipp and Kieran dive into how you can leverage HubSpot’s cutting-edge AI tools to stay ahead in the rapidly changing marketing landscape. Learn more on AI-driven custom email marketing to boost your conversion rates by over 80%, the game-changing potential of virtual …
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Today’s episode features guest host, Michael Upshall, Community and Outreach Manager at Core, who talks with Clifford Lynch, Executive Director of the Coalition for Networked Information (CNI). In this conversation, Clifford discusses his background and the evolution of CNI. He highlights the early days of library automation and the development of …
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There’s this misconception about LEADERSHIP - that only the chosen few are leaders, that the title of leader has been reserved for the top ranks only. There’s also this belief that to be a great leader you need to change the world. Not true! We are ALL leaders. It doesn't matter if you're the president, a professor or a humble parent, you ARE a lea…
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A radio and web media project whose aim is to provide in-depth analysis and commentary on a variety of matters — political, economic, social and cultural — important to progressive and radical thinking and activism. The post Fund Drive Special: Against the Grain – September 10, 2024 appeared first on KPFA.…
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Ep. 259 Want to build a web app in minutes with zero coding skills? Kipp and Kieran dive into how you can leverage GPT Engineer to create powerful web applications without writing a single line of code. Learn more on how to turn your creative ideas into functional web apps, the game-changing capabilities of AI tools like GPT Engineer, and how the d…
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Degrowthers, Half Earthers, advocates of green growth—what distinguishes the ecological left’s various camps? Does it matter if an approach appears impracticable? Is only a post-capitalist future a sustainable one? And which thinkers are driving the debate, or trying to? Benjamin Kunkel considers a range of strategies advanced by contributors to Ne…
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Ep. 258 Is traditional management holding your business back? Kipp and Kieran dive into the transformative concept of Founder Mode and how it redefines effective leadership for modern businesses. Learn more on the importance of leaders being hands-on and managing work instead of teams, why focusing on customer needs trumps peer opinions, and how to…
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Every year, more than 80,000 African Americans die prematurely. The medical establishment relies on genetics or dietary patterns to explain such appalling numbers. But sociologist George Lipsitz argues that black people, as well as Native Americans and Latinos, are made sick by where they live — and that the most important cause of health hazards f…
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When and where did the practice of forcing incarcerated people to work without wages begin? Robin Bernstein reveals that prison-based slavery in the U.S. originated not in the South but in Auburn, New York. The Auburn System, under which incarcerated workers were prohibited from talking and were put in solitary confinement each night, spread across…
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Ep. 257 Are you ready to unlock the secrets of AI agents and revolutionize your career? Kipp and Kieran dive into an engaging conversation with HubSpot Co-Founder Dharmesh Shah about AI agents, content creation, and career growth. Learn more on how Agent AI operates and its real-world applications, the vision behind creating efficient markets, and …
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What does the expansion and intensification of nighttime labor say about the workings of capitalism, and what did Marx say about wage labor done in the wee hours? Paul Apostolidis draws from the working-day chapter in Marx’s Capital an emphasis on social reproduction, which he believes should be a key focus of contemporary worker struggles. (Encore…
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Ep. 256 "How do you build a $1 billion creator business from scratch?" Kipp, Kieran, and Morning Brew’s co-founder Alex Lieberman dive into the playbook for building massive creator-led ventures in today's digital landscape. Learn more on leveraging the immense power of trusted distribution networks, overcoming the inefficiencies in influencer mark…
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Our world is replete with problems, calling out for repair and change. Silicon Valley entrepreneurs have solutions at the ready – tech fixes and innovations that they claim will make a difference. Scholar Julie Guthman discusses the problem with such solutions, and the mindset that has permeated institutions of higher learning which reward the deve…
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No one escapes trauma or avoids stress. But what happens to our ability to imagine and pursue justice when individual and collective trauma goes unaddressed? Hala Khouri lays out a framework for understanding trauma; she also points to the important role that embodied practices can play in processes of healing and self-care. Tessa Hicks Peterson an…
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Ep. 255 Why is customer service the number one brand technique you need to master? Kipp and Kieran dive into the groundbreaking ways AI tools are transforming brand awareness and customer perception. Learn more on how HubSpot’s new AI search grader reveals what the Internet really says about your brand, the shift from traditional search engines to …
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A large segment of Americans now find work via online labor market platforms — not just low-wage drivers for Uber, but highly educated lawyers and architects, software engineers and data scientists. Sociologist of work and technology Hatim Rahman discusses the ways that algorithms are used to control these workers, intentionally keeping them consta…
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In today’s episode, Matthew Ismail, former editor-in-chief of the Charleston Briefings, talks with Heather Staines, Senior Consultant, Delta Think, and Doreen Bradley, Director of Learning Programs and Initiatives, University of Michigan. Heather, Doreen and Matthew discuss the recent Charleston Briefings on library privacy, the last title complete…
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Ep. 254 What if you could automate the most mundane parts of your sales job and get promoted for it? Kipp and Kieran are joined by Ethan Dewaal, and dive into how AI is revolutionizing sales practices and boosting productivity. You will learn more on automating product questions with AI chatbots, developing a four-part roadmap for advanced AI use, …
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Of what use is utopian thinking? Is hope something we need to cultivate, or rediscover? Jon Greenaway looks at how the German philosopher Ernst Bloch (1885-1977) thought about history, human consciousness, revolution, Marxism, religion, and fascism. (Encore presentation.) Jon Greenaway, A Primer on Utopian Philosophy: An Introduction to the Philoso…
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The pandemic highlighted the vital importance of care work—whether childcare, nursing home care, medical care or schooling – and the struggles many people face to get sufficient care. Would more public investment solve the crisis? Historian Premilla Nadasen argues that the problem lies with contemporary capitalism itself, as care has become an enor…
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Ep. 253 Can old IP give shut-down businesses a new lease on life? Kipp and Kieran explore how reviving dormant brands might just be the next big trend in marketing. They are joined by Morning Brew’s co-founder Alex Lieberman to delve into the concept of leveraging old intellectual property to reignite business success. This episode will have you le…
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What happened to California’s prisons and jails when the Covid pandemic struck? Why did so many people die behind bars, and why were so many on the outside affected (and afflicted)? Hadar Aviram sheds light on multiple aspects of California’s Covid-19 correctional disaster, including activist efforts to prevent it. (Encore presentation.) Hadar Avir…
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Today’s episode features guest host, Michael Upshall, Community and Outreach Manager at Core, who talks with John Dove, Advisor, Directory of Open Access Journals (DOAJ). An ambassador for open access, John discusses his diverse career and his work in transforming the scholarly process. He shares his experience as a software architect and developer…
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Ep. 252 AI images are now so realistic that even AI experts can't tell what's real anymore. Kipp and Kieran dive into the dramatic advancements in AI image generation with the release of Flux. Learn more on how Flux works, whether you can still spot fake images, and the top marketing use cases for AI-generated images in advertising, email campaigns…
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Economic inequality in the United States is vast and unyielding. Despite much fanfare about tight labor markets and wage growth, the top 1% own more wealth than the entire middle 60% of households by income. How did we get here? Historian Steve Fraser discusses capitalism, class, and our new gilded age. The post Our Gilded Age appeared first on KPF…
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Ep. 251 Are Google ads overrated? Kipp and guest, Omer Shai, CMO of Wix, examine the evolving landscape of search and the secret sauce behind Wix's success. Kipp and Omer dive into marketing lessons from one of the industry's most resilient companies. Learn more on the future of search and its fragmentation, the untapped potential of influencer mar…
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How did residents of shack settlements in South African cities like Durban become a formidable political force? Yousuf Al-Bulushi lays out the operating principles, goals, and methods of Abahlali, one of the most well-known radical formations in all of Africa. Yousuf Al-Bulushi, Ruptures in the Afterlife of the Apartheid City Palgrave Macmillan, 20…
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Today’s episode features a guest host, Michael Upshall, Community and Outreach Manager at Core, who talks with Peter Suber, Senior Advisor on Open Access, Harvard Library and Director of the Harvard Open Access Project Peter Suber, one of the best-known figures in open access, discusses his background and involvement in the open access movement. He…
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Ep. 250 Can you survive the AI wave in content creation? Kipp and Kieran dive into the strategies and skills you need to thrive in the age of AI-driven marketing. Learn more on navigating the transition from traditional content playbooks to personality-led growth, the impact of AI on search-driven traffic, and tips for hiring and leveraging in-hous…
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While it would seem like the crisis of the political establishment would provide fertile ground for the left, instead we have seen the ascendancy of right-wing figures around the world, who denounce the establishment while shoring up the capitalist order. Often these figures are businessmen like Donald Trump and Silvio Berlusconi, who position them…
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Are countries like India and South Africa still committed to coal extraction? What plans are afoot to make a just transition to renewable power? Ashley Dawson describes and evaluates struggles against extractivism and for publicly owned and democratically managed renewable energy. (Encore presentation.) Ashley Dawson, Environmentalism from Below: H…
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Ep. 249 "Is putting all your eggs in the ROAS basket stunting your growth?" Kipp and Kieran dive into why relying solely on Return on Ad Spend might not be the smartest move for marketers aiming for long-term success. Every marketer needs to understand the significance of building their own audience, the true impact of paid advertising, and navigat…
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Our food system, as well as our ecosystems, is clearly in crisis. Should we look to technological fixes and lab-grown meat to provide food for our future? Or, as writer Taras Grescoe suggests, should we look backwards instead to the lost foods of our past? Grescoe argues that a sustainable future necessitates cultivating food and plant diversity, w…
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