Tech Tools to Decode Consumer Behavior - Where We Buy #281

Where We Buy: Retail Real Estate with James Cook

James Cook and Where We Buy에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 James Cook and Where We Buy 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

10M ago 30:47

MP3•에피소드 홈

This episode features two tech companies, exploring what their products mean for retailers and shopping centers. Verlin Youd explains how Ariadne's technology tracks customer behavior in physical locations such as stores, shopping centers, and airports, thereby providing retailers with analytics historically limited to e-commerce. Zied Ladhari discusses how Raydiant's platform delivers content on digital screens both inside and outside of stores. The platform can monitor the performance of employees, gather demographic data about customers, and even customize content based on customer engagement.

James Cook is the Director of Retail Research in the Americas for JLL.

Special thanks to Ebere Anokute for conducting the interview.

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Email: jamesd.cook@jll.com

Watch our video show, Everything We Know About Retail: http://everythingweknow.show/

Leave a message on the Where We Buy hotline. We may use it on an upcoming show. Call (602) 633-4061

Read more retail research here: http://www.us.jll.com/retail

Theme music is Run in the Night by The Good Lawdz, under Creative Commons license.

108 에피소드

#Business #Marketing #James Cook #Real Estate #Buy