Player FM 앱으로 오프라인으로 전환하세요!
How Malls Partner with Social Media Influencers - Where We Buy #271
Manage episode 387005327 series 1449724
Content creator Nancy Bhasin, who posts as @basicbalance on Instagram, gives a behind-the-scenes peek into how she creates content in partnership with shopping centers in her area. Jen Augustyn, the CEO of ad agency The Dealy Group, talks about creating campaigns with influencers for her brick-and-mortar retail clients. Then, Ashlyn Booth of JLL talks about their "Happy Haulidays" campaign which includes local content from 50 influencers at 32 different North American shopping centers.
James Cook is the director of retail research in the Americas for JLL.
Subscribe: Apple Podcasts | Spotify | Google Podcasts Listen: WhereWeBuy.show Alexa: Say "Enable the Where We Buy skill"
Email: jamesd.cook@jll.com
Watch our video show, Everything We Know About Retail: http://everythingweknow.show/
Leave a message on the Where We Buy hotline. We may use it on an upcoming show. Call (602) 633-4061
Read more retail research here: http://www.us.jll.com/retail
Theme music is Run in the Night by The Good Lawdz, under Creative Commons license.
108 에피소드
Manage episode 387005327 series 1449724
Content creator Nancy Bhasin, who posts as @basicbalance on Instagram, gives a behind-the-scenes peek into how she creates content in partnership with shopping centers in her area. Jen Augustyn, the CEO of ad agency The Dealy Group, talks about creating campaigns with influencers for her brick-and-mortar retail clients. Then, Ashlyn Booth of JLL talks about their "Happy Haulidays" campaign which includes local content from 50 influencers at 32 different North American shopping centers.
James Cook is the director of retail research in the Americas for JLL.
Subscribe: Apple Podcasts | Spotify | Google Podcasts Listen: WhereWeBuy.show Alexa: Say "Enable the Where We Buy skill"
Email: jamesd.cook@jll.com
Watch our video show, Everything We Know About Retail: http://everythingweknow.show/
Leave a message on the Where We Buy hotline. We may use it on an upcoming show. Call (602) 633-4061
Read more retail research here: http://www.us.jll.com/retail
Theme music is Run in the Night by The Good Lawdz, under Creative Commons license.
108 에피소드
모든 에피소드
×플레이어 FM에 오신것을 환영합니다!
플레이어 FM은 웹에서 고품질 팟캐스트를 검색하여 지금 바로 즐길 수 있도록 합니다. 최고의 팟캐스트 앱이며 Android, iPhone 및 웹에서도 작동합니다. 장치 간 구독 동기화를 위해 가입하세요.