Building While Flying: How To Monetize Excess Value Creation with Robert Chen, CEO and Founder of eatmise

Where DOOH Meets AdTech

In this episode, Tim is joined by Robert Chen, CEO of eatmise, a food delivery platform in New York City.
They talk about how eatmise partners with top restaurants to bring prepped, ready-to-cook ingredients to customers' doors, allowing them to cook restaurant-quality meals in under 10 to 15 minutes.
They discuss the challenges of upending an established business model and of building a three-sided marketplace, and how, by restricting their supply side to a curated offering of premier restaurants and dishes, they're able to drive demand and scale, profitably and predictably.

Do You Create Value or not?

It’s a simple question, but an honest one.

And in a crowded market, it’s the most important.

Join eatmise CEO, Robert Chen, and I as we break down his founder’s story and apply the lessons of a disruptive NYC food-delivery platform to the job to be done with OOH advertising and enabling brands to access the ultimate canvas.

Should you curate and limit supply-side partners?

• Why does the opportunity exist in the first place?
• Can your framework scale?
• What’s your defensible moat?
• Do you create value or not?

Key Moments -

00:11:03 Opportunity to monetize unused capacity.

00:16:23 Building a startup requires hands-on experience.

00:17:21 Outsider is the new Insider.

00:22:32 Convenient subscription-based buying.

00:26:52 Standardized ordering.

Enjoy,

Tim 🎧

Join OOH Insider and Placer.ai at The Premier Leadership Conference for those Building the Future with Location Analytics, December 10th, 2024 at Pier Sixty. Use discount code OOHInsider70 to save 70% at registration. Learn more here.