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StoryBrand is a Simple and Compelling Sales Tool. Stephanie Greenwood Introduces It to Me.
Manage episode 430229429 series 2657094
Cam Marston에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Cam Marston 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Who is the hero of your business? Too often, it's you. It SHOULD be the customer. Stephanie Greenwood is a StoryBrand consultant and explains it all so simply to me. She's with IMMIX Strategic and walks me through the process. The customer is the hero. You - the business - are a guide that helps the hero overcome their problem. You bring them to solutions and help them avoid disaster. It's so simple. And yet we botch it again and again.
Show Sponsors:
- E3 Termite & Pest Control
- Roy Lewis Construction
- Allison Horner - State Farm Agent
- Angelo DePaola - The Coastal Connection Realty
- Persons Services Corp
- Seth Cherniak - Jeffrey Matthews Financial
- Bill-E's Bacon
- Roosters Restaurant in Downtown Mobile, Alabama
- Bay Business News
- CR Mitigation
Find Cam Marston's book - What Works: The Ten Best Ideas from the First Two-Hundred Episodes on Amazon.com.
To get the Cam's "Here's What's Cool" list each week and a Free Chapter of What Works, sign up here.
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