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Rich Copp on the Evolving Role of Healthcare Communicators
Manage episode 356215225 series 3130542
We've Got Issues에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 We've Got Issues 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
This month we were excited to welcome our own Executive Vice President, Rich Copp, who leads up our healthcare and mission-focused teams at IMG, as a guest on We’ve Got Issues. Rich came to our firm after serving as the Vice President of Communications and chief spokesperson for Mass General Brigham for 13 years. His impressive career also includes various senior communications roles at the Massachusetts Hospital Association and Brockton Hospital, as well time spent as the director of communications for two secretaries of health and human services.
During our conversation, Rich shared his insight into how the role of communication has changed in healthcare in the aftermath of the pandemic, and where the pain points are today for the healthcare sector in Greater Boston. He also helped to dispel some of the most common misconceptions out there today about the American healthcare system and shared some of the trends in healthcare that he’s keeping an eye on this year.
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