R&D: Business benchmarking case study with Mountainview Fresh Farms

Vegalogue

Level Up Hort, the business improvement and benchmarking program funded by Hort Innovation, released its 2024 season benchmarks in June.

The project is led by Planfarm and supported by RMCG, and in its second seasonal report boasted a rise in grower involvement, as vegetable and onion growers around Australia considered the benefits of business benchmarking.

One of those is Burdekin vegetable and melon grower Chris Lyne from Mountainview Fresh Farms. Chris is one of the participants in the Level Up Hort project, working with Planfarm Horticultural Business Consultant Maria Fathollahi.

We had a chat with Chris and Maria about the value the process has had for the grower’s business.

This project is funded by Hort Innovation using the vegetable and onion industry research and development levies and contributions from the Australian Government, under project code MT22009

Vegalogue is the podcast from AUSVEG, the peak body for Australia’s vegetable, potato, and onion industries, where we examine the pressing issues and latest developments in our sector.

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