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VRS545 - From Trust Signals to 5-Star Reviews: Strategies to Elevate Your Vacation Rental Business
Manage episode 407276002 series 3562258
MOSO Partnership Inc. and Heather Bayer aka @CottageGuru에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 MOSO Partnership Inc. and Heather Bayer aka @CottageGuru 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Trust is at the core of everything we do in this business, and there’s no-one better to talk about this than Chris Maughan of I-PRAC. He has been studying trust for more than 25 years and in this episode shines a spotlight on its paramount importance in building relationships with guests, reducing uncertainty, and shaping confidence.
Airbnb says they ‘want to build the world’s most trusted community’. They underscore this by assuring potential guests they will ‘dedicate a knowledgeable and experienced team to monitor any suspicious activity in our marketplace’. Yet, they are just what they call themselves - a marketplace - and with more people seeking out direct book options to save money on service fees, it is on the operators to deliver a haven of trust in their online presence.
The conversation explores ways that hosts and property managers can instill trust-building elements, like trust pages, transparent listings, and reduce uncertainty in all their communication.
This episode is a part of SSTIR Crazy Month which is sponsored by Proper Insurance Proper Insurance is committed to providing short-term rental owners with a comprehensive insurance solution. Call Proper Insurance today at 1-888-631-6680
Listening to this podcast on the move? Get to the show notes here: https://www.vacationrentalformula.com/VRS545
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