Episode 28 - Introducing Alex Repo + NIL (Name, Image, Likeness)

Traversing Entrepreneurship

In this episode we welcome Alex Repo, the newest member of the TreMonte team! Hear Alex’s story about how he went from working in a factory, to eventually serving as Derek’s caddy and ultimately joining the TreMonte family. We discuss the impact of NIL deals in college, highlighting the newfound opportunities for athletes to monetize their personal brand. We keep the conversation fun and lighthearted while we discuss the varying implications for athletes at different stages of their careers, from highly touted prospects to lesser-known talents.

"A lot of athletic departments have boosters, very wealthy people who donate money to an athletic department. Now they're forming these collectives." - Derek Dall'Olmo

This week on Traversing Entrepreneurship:

• Alex’s background.
• What is NIL and what does it mean?
• What is the impact of NIL on the college athletics landscape?
• Looking at the female college athletes.
• Advice for college athletes who need financial help.
• Is there a runway for women’s basketball?
• Derek’s introduction.

Our Favorite Quotes:

• "They are forming these things called collectives and IO collectives, where they pool a bunch of money together for a specific school." - Derek Dall'Olmo
• "I guess in theory, NIL was supposed to give every school an equal chance at convincing an athlete to attend. In practice, the field is far from level." - Derek Dall'Olmo
• "One of the big names, LeBron James, his son is now going to be attending USC next fall. He has inked an NIL deal worth almost $7 million." - Derek Dall'Olmo
• "I got an instapot this weekend, haggled on the marketplace, threatened in front of everything. Hashtag his is 30" - Melissa

About TreMonte and Traversing Entrepreneurship Podcast:

Traversing Entrepreneurship is a show for and about business owners in Traverse City, Michigan and beyond. In each episode, co-hosts Derek Dall’Olmo and Melissa Niedzielski sit down with local business owners and the professionals who serve them to talk about business building, life, money, taxes, family — and all the ups and downs that come with doing something different. Join us to hear their stories and lessons learned — and to get inspired about what might be possible in your own business.

Derek and Melissa work together at TreMonte Financial Consultants, LLC and TreMonte TreMonte Tax Solutions, LLC (together referred to as “TreMonte”). TreMonte works with business owners and entrepreneurs to develop a proactive tax strategy that maximizes after-tax profits. It is TreMonte’s goal to bridge the gap between Financial Advisors and Accountants by serving as CFO to their clients.

This show is for informational purposes only and should not be viewed as personalized financial, investment, tax, or legal advice. You should always consult an attorney or tax professional regarding your specific legal or tax situation.

Please email Derek Dall’Olmo at [e-mail] with questions and comments or to schedule a one-on-one conversation.

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