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Improving Your Marketing Impact with Justin Queen
Manage episode 373886543 series 3030080
Jeffrey Scott에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Jeffrey Scott 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Justin Queen is owner and founder of Sales Engine, a marketing firm for the home services markets. He has 10 employees and is located in Wilmington, NC
Jeffrey and Justin discuss how the old marketing model is broken, and how it needs to be addressed with a “results first” approach.
Justin explains how he scientifically develops his clients marketing budget, and how he helps landscape contractors to maximize their sales from an overarching arc of “inquiry to invoice.”
Jusin explains that the biggest marketing oppportunity is actually taking advantage of lost sales opportunities and he explains how he goes about this.
Jeffrey and Justin are both old marketing hands, and have a lot of fun disecting the industry and discussing predictions for the future.
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