What's Next for Airbnb

The Skift Travel Podcast

Skift에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Skift 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

1M ago 43:08

MP3•에피소드 홈

This special edition of the Skift Travel Podcast looks at Airbnb's future strategic direction and its ambitions to diversify its offerings beyond short-term rentals. Skift CEO Rafat Ali is joined by AirDNA Chief Economist Jamie Lane to discuss Airbnb's plans to create billion-dollar businesses annually, reintroduce and scale experiences, explore new markets, and build innovative services for hosts and guests. They also examine the broader implications of these moves, such as leveraging technology, AI, and trust systems to enhance the platform, while maintaining a focus on customer experience and loyalty.

Three Key Takeaways:

Diversification Beyond Accommodations: Airbnb aims to launch billion-dollar ventures annually, expanding into services like co-hosting, guest experiences (e.g., in-unit chefs, local experiences), and possibly adjacent sectors like car, plane, or equipment rentals. The company is leveraging its existing trust ecosystem and large user base to scale these initiatives organically.

Revamping Experiences and Loyalty Programs: The relaunch of Airbnb Experiences in 2025 will test the company's ability to engage guests with curated, memorable activities while exploring an Amazon Prime-like loyalty model to enhance customer retention through benefits such as discounted fees, gym memberships, and co-working space access.

Leveraging Data and AI for Personalization: Airbnb plans to use AI and user profiles to personalize travel recommendations, improve matchmaking between hosts and guests, and potentially offer targeted ads. This could position Airbnb as a central hub for travel and services, analogous to Amazon's dominance in retail.

Connect with Skift

LinkedIn: https://www.linkedin.com/company/skift/

X: https://twitter.com/skift

Facebook: https://facebook.com/skiftnews

Instagram: https://www.instagram.com/skiftnews/

WhatsApp: https://whatsapp.com/channel/0029VaAL375LikgIXmNPYQ0L/

Subscribe to @SkiftNews and never miss an update from the travel industry.

238 에피소드