You're Not Behind...You Simply Haven't Started

The Podcast Profits Unleashed Podcast

Special Guest Willie Blake

https://coachwillieblake.com/freegift

In this episode of Profits Unleashed, I dive into a conversation that hits close to home for so many of us: the belief that we’re “behind.” My guest, Coach Willie Blake—a dyslexic career and high-performance coach—shares his journey of transforming self-doubt into confidence and clarity, and why it’s never too late to start. His story is proof that progress doesn’t come from comparing yourself to others—it comes from taking small, consistent steps toward your goals.

Key Takeaways I want you to hear today:

• You’re not behind—you simply haven’t started yet.
  
• Labels don’t define you. You’re not “lazy” or “a procrastinator”; you just have habits you can shift.
  
• Small daily action compounds. Willie’s “2% Rule” shows how steady progress leads to extraordinary change.
  
• Clarity is essential. His GPS Method (Get clarity, Plan it, Start now) is a simple framework to break down any big goal.
  
• Flexibility in the journey matters more than rigid control—hold onto the vision, but stay open to how you get there.
  

Willie’s personal story is inspiring. Diagnosed with dyslexia in first grade, he spent years feeling “behind” his peers. Instead of giving up, he reframed his challenges into fuel for growth. By leaning into tools like audiobooks and coaching, he went from struggling to read a single book to consistently absorbing 60 books a year. That shift didn’t just expand his knowledge—it helped him step into his calling as a coach who empowers neurodivergent entrepreneurs and professionals to see their unique edge as an advantage.

What stood out to me most is Willie’s perspective on labels. When we say “I am this,” we box ourselves in. But when we shift to “I have this,” we reclaim power. That subtle language shift opens the door for growth, self-compassion, and change.

If you’ve ever felt stuck, compared yourself to others, or believed you were too far behind to start—this conversation is for you.

You can connect with Willie at coachwillieblake.com, where he shares resources, coaching opportunities, and his podcast.

And stay tuned—after the break, I’ll be debunking the myth that it’s too late to start your own podcast. Spoiler: it’s not.

YouTube – Dyslexic Achievers Hub

https://www.youtube.com/@DyslexicAchieversHub

LinkedIn

https://www.linkedin.com/in/willieblake-light/

Community (Skool)

https://coachwillieblake.com/community

Instagram

https://www.instagram.com/willieblake_light/

Facebook (Personal Profile)

https://www.facebook.com/WillieBlake.Light/

YouTube – Coach Willie Blake

https://www.youtube.com/@WillieBlake_Light

So many people believe the myth that it’s too late to start a podcast. After listening to my conversation with Coach Willie Blake, I couldn’t help but notice how often we fall into the trap of thinking we’re behind just because we compare ourselves to those further along. And the truth? You’re not behind—you simply haven’t started yet.

Key Takeaways from this episode:

• It’s not too late to start a podcast—there’s more room than you think.
  
• Over 80% of podcasts are inactive, meaning consistency is your greatest advantage.
  
• Most podcasters quit too soon; those who keep going quickly stand out.
  
• Listeners crave authenticity and niche voices, not just celebrity shows.
  
• Your story matters—the people who need it are still waiting to hear it.
  

Here’s the reality: there are around 5 million podcasts worldwide, but fewer than 20% are actively producing new episodes. That means the space isn’t oversaturated—it’s full of abandoned shows. Consistency, not timing, is what separates the ones that thrive from the ones that disappear.

I’ve said this before and I’ll say it again: 90% of podcasts don’t make it past three episodes, and of the ones that do, most never get past 20. That’s not discouraging—it’s an opportunity. If you commit to showing up, you’re already ahead of the majority.

Podcasting is still growing, audiences are expanding, and new listeners are tuning in every day. They’re not just searching for big names; they’re searching for voices that resonate with their unique struggles, interests, and goals. That could be you.

Just like Willie’s story reminded us, your challenges don’t disqualify you—they can become your strength. Whether you’re navigating dyslexia, ADHD, or simply the doubts that whisper “you’re too late,” the moment you start and stay consistent, you’ve already set yourself apart.

I’m grateful every day that I kept going, that I didn’t stop when it felt tough, and that I get to share this platform with you. Your story deserves to be heard, and the world is waiting for it.

If you’re ready to finally start, head over to podcastprofitsunleashed.com and book a call. Let’s get your voice out there.