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Episode 077 - Building a Shopify for Marketplaces: Juho Makkonen on ShareTribe and Steward Ownership
Manage episode 452252102 series 3430533
The Ownership Economy에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 The Ownership Economy 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
In 2008, Juho Makkonen and his co-founder built what was essentially Facebook Marketplace before Facebook Marketplace. Their student-focused platform at Aalto University in Helsinki quickly morphed into ShareTribe, a company that empowers entrepreneurs to create their own online marketplaces. ShareTribe offers a powerful yet user-friendly software solution that allows entrepreneurs to launch marketplaces without coding and provides no-code customization options for more complex needs. They even have a network of developers to help with advanced customization.
But ShareTribe's journey wasn't without its challenges. Early on, Juho and his team realized the misalignment between traditional venture capital and their purpose-driven mission. In 2018, they made the bold decision to transition to a steward ownership structure, buying out their investors and raising €1.1 million through crowdfunding. This shift ensured ShareTribe remained true to its values of sustainability and impact, prioritizing the needs of its customers and employees over hypergrowth. Tune in to hear Juho's story and learn about the challenges and rewards of building a purpose-driven, sustainable business in tech.
Juho will also be speaking at the Ownership Economy Summit next week, December 4th, 2024 in New York. Get your ticket now, with a 30% discount for listeners (use EXCLUSIVE30 at checkout).
https://www.eventbrite.com/e/2nd-annual-ownership-economy-summit-registration-920820347447
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