Meredith Kendall Maines, Marketing Partner at Lightspeed Venture Partners, on Founders, Venture Capital, and Finding Focus
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Manage episode 287362988 series 2836311
Hello and welcome back to The Marketing Podcast. My guest today is Meredith Kendall Maines, Marketing Partner at Lightspeed Venture Partners. Lightspeed is an institution in Silicon Valley venture capital. In today’s conversation, we discuss Meredith’s role in venture capital. She works with Lightspeed's more than 200 portfolio companies and founders to tell compelling stories. She takes us through the nuances of business-to-business versus direct-to-consumer marketing, and strategies for founders to target their time and energy in growing companies.
Please enjoy!
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