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5 Tips for B2B Industrial Marketing
Manage episode 406240763 series 3457572
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Welcome to the latest episode of The Marketing Blender Show hosted by Dacia Coffey and Daisy McCarty! In this episode, we delve deep into the realm of industrial products and services, sharing invaluable insights and strategies garnered from our 11 years of experience in this space.
Episode Highlights:
- Discover why industrial marketing requires a unique approach that integrates sales and marketing efforts seamlessly.
- Explore the significance of brand building and reputation management, especially during challenging economic cycles.
- Learn how to leverage boom times effectively to build scalable and repeatable marketing strategies.
- Understand the importance of sales enablement and technology integration in streamlining marketing efforts
- Gain insights into targeting the right audience and crafting compelling messaging that resonates with industrial buyers.
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💼 LinkedIn: Dacia Coffey
💼 LinkedIn: Daisy McCarty
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