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Lorraine Murphy에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Lorraine Murphy 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
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The Business Built On Blue Light - feat. Aaron Telford from Baxter Blue

43:52
 
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Manage episode 428427502 series 2541026
Lorraine Murphy에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Lorraine Murphy 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

I’ve been a longtime fan of Baxter Blue blue-light glasses, so I loved this week’s conversation with its founder, Aaron Telford. He founded the business 7 years ago, using his background in product development and advertising to create one of the earliest blue-light filtering glasses.

In our conversation, we cover:

  • Why blue light is so harmful for us, but also for our kids
  • How prevalent blue light is (hint: it’s not just your screens!)
  • What your circadian rhythm is
  • What he wished he’d known when starting an ecommerce business
  • The marketing tactic that changed the game for the brand
  • The importance of educating your market - and how he’s still doing it 7 years later
  • How he has navigated a growing business alongside his family

You can save 10% on Baxter Blue products using my affiliate code: LORRAINEMURPHYM

I’m coming to Melbourne! My Bold Brilliance Strategy Retreat is happening on 31st July. Book here: lorrainemurphy.com.au/bold-brilliance-melbourne

I also share that my Bali retreat is happening again in October. You can find out all about it here: lorrainemurphy.com.au/retreat-2024

AND I’m hosting my first Aussie retreat in a very long time. Haven is happening on the NSW Central Coast in November. Find out more here: lorrainemurphy.com.au/haven

See omnystudio.com/listener for privacy information.

  continue reading

251 에피소드

Artwork
icon공유
 
Manage episode 428427502 series 2541026
Lorraine Murphy에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Lorraine Murphy 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

I’ve been a longtime fan of Baxter Blue blue-light glasses, so I loved this week’s conversation with its founder, Aaron Telford. He founded the business 7 years ago, using his background in product development and advertising to create one of the earliest blue-light filtering glasses.

In our conversation, we cover:

  • Why blue light is so harmful for us, but also for our kids
  • How prevalent blue light is (hint: it’s not just your screens!)
  • What your circadian rhythm is
  • What he wished he’d known when starting an ecommerce business
  • The marketing tactic that changed the game for the brand
  • The importance of educating your market - and how he’s still doing it 7 years later
  • How he has navigated a growing business alongside his family

You can save 10% on Baxter Blue products using my affiliate code: LORRAINEMURPHYM

I’m coming to Melbourne! My Bold Brilliance Strategy Retreat is happening on 31st July. Book here: lorrainemurphy.com.au/bold-brilliance-melbourne

I also share that my Bali retreat is happening again in October. You can find out all about it here: lorrainemurphy.com.au/retreat-2024

AND I’m hosting my first Aussie retreat in a very long time. Haven is happening on the NSW Central Coast in November. Find out more here: lorrainemurphy.com.au/haven

See omnystudio.com/listener for privacy information.

  continue reading

251 에피소드

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