Vinka Danitza, Priorat Enoturisme The Lawrence Francis podcast

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Lawrence Francis에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Lawrence Francis 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Welcome. I’m Lawrence Francis, Host of The Wine Marketing Show podcast… a place to learn from thought leaders in the world of marketing. And these won’t be only drawn from wine. Consumer behaviour is a fast moving target and I’m looking forward to exploring it with people who have and continue to inspire me no matter what field they’re in.

That being said I kick off 2021 looking at the current state of enotourism. My guest Vinka Danitza is a wine tourism professional based in Spain. As project manager for Priorat Enoturisme, she is developing and coordinating various projects to enhance the visitor experience, maximize tourism and the direct sales potential of the group members. Let me hand over to Vinka who will tell you about her wine journey and how she came to be in her current role.

If you know someone who would find this episode useful please encourage them to subscribe www.interpretingwine.com/wms

If you really found it useful please rate and review wherever you’re listening. Thanks! 👌👌

Episode outline:

00:00:00 Intro

00:01:33 Origin Story

00:07:00 Enotourism 101

00:15:13 COVID19 adaptations in Priorat

00:20:56 Reactions in different tourist sectors

00:26:59 Digitising customer interaction

00:38:20 Travel literature

00:40:03 Vinka’s current enotourism project

00:46:09 Looking ahead to 2021

Intro and outro music

Welcome to the Show Kevin MacLeod (incompetech.com)

Licensed under Creative Commons: By Attribution 3.0 License

http://creativecommons.org/licenses/by/3.0/

Guest: Vinka Danitza

GUEST CONTACT:

https://bottledbliss.wordpress.com/

https://www.instagram.com/danitzavinka

Date recorded: 20 December 2020

Listen and subscribe: www.interpretingwine.com/wms

CONTACT ME

Linkedin: http://interpretingwine.com/linkedin

Instagram: https://www.interpretingwine.com/wmsinsta

Twitter: https://www.interpretingwine.com/wmstwitter

Email: podcast@interpretingwine.com

5 에피소드