Mini Episode - Traffic, Target Market & When To Use Ads On Etsy

The Handmade Bosses Show

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In today's mini episode I’m joined by Sophie to chat about traffic, target market & when to use ads.
Things we talk about in this episode:

The difference between paid traffic and free traffic
Free traffic is long term, it's organic, but it's the long game
Paid traffic is the fast track, you can get traffic quickly, but it could eat into your profit so much it might not even be worth it
Learn who your target market is before you pay for paid traffic
Etsy allows you to work out what is working and what is not for free
Etsy brings millions of customers to you for free each month so you can learn, and change
Etsy is good at bringing you traffic if you set up your listings properly, you will get sales
The way to get organic sales to your website now is to make content such as blogging, social media, YouTube etc
Only use ads when you are already making organic sales
DO NOT use ads if you are not selling. You will end up paying for terrible keywords that won’t sell, essentially wasting your money

Links from the episode:

Interested in enrolling to the Handmade Bosses Success Academy? - https://www.handmadebosses.com/HBSAenrol
The 3 Step System To Skyrocket Your Etsy Conversion Rate - https://www.handmadebosses.com/conversion
The 30 Day to A Kick Butt Etsy Shop Launch Plan - https://www.handmadebosses.com/30days
Find out more about Steph -
https://www.handmadebosses.com/aboutsteph

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#Entrepreneur #Business #MBA #Marketing #Stephanie Cole-Lewis #Today I