Episode 1: Ed Herinckx
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The guest for our premiere episode is HMH President Ed Herinckx, who shares some thoughts on:
- Why HMH focuses its efforts on the transportation industry.
- How marketing changes – or doesn’t – between traditional products and newer offerings such as electric vehicles and autonomous driving.
- An app idea that involves multiple modes of transportation.
- Questions that we should consider asking transportation experts in future episodes.
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