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BONUS: How Riskified Empowers Merchants at Their User Summit
Manage episode 446206738 series 3459262
Jordan Harris에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Jordan Harris 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.
Join Jordan as he sits down with Jeff Otto, the CMO of Riskified, during their user conference in Brooklyn, New York back in June 2024. They discussed how the event brings merchants together to share insights and fight fraud collectively and the value of connecting with peers who use the same software, highlighting how these summits deepen trust between merchants and vendors.
Jeff shared his pride in his team for organizing the conference and creating a space for collaboration. They talk about the surprising rise in payment fraud in markets once considered safe and how Riskified uses advanced AI to predict and prevent such fraud, moving beyond just credit card issues to focus on customer identity.
They also discuss the importance of merchants interacting with product builders which helps tailor solutions to real needs, rather than just creating features they think are cool.
Finally, Jeff announces new products like Decision Studio and Policy Decisions. These tools let merchants customize settings and rules, providing more control over fraud prevention strategies.
Enjoy the discussion!
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