Culture Club: One of Singapore’s fastest-growing shoe brands started from a living room

The Evening Runway with Hongbin Jeong, Roshan Gidwani and Chua Tian Tian

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2d ago 14:42

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Do you find yourself falling back on the same few pairs of shoes for every occasion because it's tough to find footwear that truly fits the bill?

For 7 years, Cherri Wong alternated between just 3 pairs of shoes, never finding a pair that ticked all the right boxes.

That's when she decided to start her own footwear business. Now, Sunday Staples has 60,000 Instagram followers and four retail stores in Singapore.

And it all started in Cherri's living room. With just $5000, she kicked off her business, selling out within just 2 weeks to become one of Singapore's fastest growing shoe brands.

On Culture Club, Hongbin Jeong and Roshan Gidwani speak with Cherri Wong, Founder, Sunday Staples to find out more.

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