Let’s Stop Calling It “Value” If It Doesn’t Actually Help [Ep 192]

The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners

In today’s short and spicy solo, I’m calling out the fluff and breaking down what real value actually looks like online. Because we’re not here to post for vanity metrics or to tick some invisible box - we’re here to connect, build trust, and actually help the humans on the other side of the screen.

What You’ll Learn in This Episode:

• The difference between surface-level “value” and content that actually converts
• Why connection > content (especially during a trust recession)
• How to shift from performative posting to purposeful visibility
• Why intentional strategy always trumps volume

If you’re tired of creating content that feels like shouting into the void, this one’s for you.

PS: If you're ready to stop throwing spaghetti at the wall and start showing up with a strategy that works, let’s map it out together.
Book a free 30-minute Visibility Audit Call here → https://kyliekelly.com/call

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