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Cracking the nut industry: how Kenya adopted the world's most valuable nut, with Charles Muigai

51:24
 
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Manage episode 247123036 series 2448887
Sam Floy: Entrepreneur in East Africa에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Sam Floy: Entrepreneur in East Africa 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Do you know what the world's most expensive nut is?

It's the macadamia nut.

Similar in shape and colour to a chickpea, but up to twice the size, it's originally from Australia and is now grown in several tropical locations around the world.

In Kenya, the first trees were grafted and planted in the 1970s with a few disparate growers and aggregators each individually trying to generate a market.

Ten years ago Charles Muigai founded Nutpak an industry body for nut processors in Kenya.

They deal with peanuts and cashews too, but the real business in macadamias where they represent Kenyan producers both at a national government level and internationally.

Charles and I chat about all angles of how this industry is growing in Kenya including the minimum "farm gate" price set for macadamia farmers, the process by which they are packaged and ultimately exported, and lessons other burgeoning industries can take for their role on global stage.
READ MORE AT:
https://theeastafricabusinesspodcast.com/2019/11/28/cracking-the-nut-industry-how-kenya-adopted-the-worlds-most-valuable-nut-with-charles-muigai

  continue reading

85 에피소드

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icon공유
 
Manage episode 247123036 series 2448887
Sam Floy: Entrepreneur in East Africa에서 제공하는 콘텐츠입니다. 에피소드, 그래픽, 팟캐스트 설명을 포함한 모든 팟캐스트 콘텐츠는 Sam Floy: Entrepreneur in East Africa 또는 해당 팟캐스트 플랫폼 파트너가 직접 업로드하고 제공합니다. 누군가가 귀하의 허락 없이 귀하의 저작물을 사용하고 있다고 생각되는 경우 여기에 설명된 절차를 따르실 수 있습니다 https://ko.player.fm/legal.

Do you know what the world's most expensive nut is?

It's the macadamia nut.

Similar in shape and colour to a chickpea, but up to twice the size, it's originally from Australia and is now grown in several tropical locations around the world.

In Kenya, the first trees were grafted and planted in the 1970s with a few disparate growers and aggregators each individually trying to generate a market.

Ten years ago Charles Muigai founded Nutpak an industry body for nut processors in Kenya.

They deal with peanuts and cashews too, but the real business in macadamias where they represent Kenyan producers both at a national government level and internationally.

Charles and I chat about all angles of how this industry is growing in Kenya including the minimum "farm gate" price set for macadamia farmers, the process by which they are packaged and ultimately exported, and lessons other burgeoning industries can take for their role on global stage.
READ MORE AT:
https://theeastafricabusinesspodcast.com/2019/11/28/cracking-the-nut-industry-how-kenya-adopted-the-worlds-most-valuable-nut-with-charles-muigai

  continue reading

85 에피소드

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