Navigating the Currents of Change: Mastering Disruption, Design Thinking, and Customer-Centric Innovation

The Disruptor Podcast

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In this Throwback Thursday (TBT) edition of The Disruptor Podcast, we delve deep into the whirlwind world of digital disruption, design thinking, and the critical importance of a customer-centric approach to innovation.
Join hosts Jan Almasy and John Kundtz, alongside special guest Nicholas Jayanty, as they explore the intricate dance between disrupting and being disrupted in today’s fast-paced digital landscape.
What You'll Learn:

The Essence of Value Creation: Discover how businesses navigate the complex terrain of delivering value not just to themselves but, more importantly, to their customers.
Disruptor’s Insights: Kundtz has witnessed the rise and fall of industry giants to help startups navigate these turbulent waters. He provides a unique perspective on the digital age's challenges and opportunities.
Design Thinking at Its Core: Nicholas Jayanty, a principal UX researcher, discusses his transition from the independent film industry to IT and how design thinking has become pivotal in addressing customer needs and driving innovation.
From Empathy to Transformation: This episode highlights the journey from understanding customer needs (empathy) to effectively implementing solutions that significantly improve their experiences (transformation).
Real-World Applications: Through anecdotes and experiences, the conversation illuminates the practical application of design thinking and customer-centric strategies in overcoming sales hurdles and fostering product development that genuinely meets user needs.
Navigating Disruption: Learn how companies, from startups to tech giants, employ design thinking and customer-centric approaches to survive and thrive amid ongoing digital disruption.
This episode is a must-listen for those looking to deepen their understanding of leveraging disruption for growth and creating meaningful, user-focused products and services.
Subscribe to The Disruptor Podcast for more insights into the ever-evolving world of technology, innovation, and disruption.
Stay ahead of the curve as we bring you stories, strategies, and expert opinions to help you navigate the currents of change.
Stay tuned for part 2

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챕터

1. Value and Disruption in Business (00:00:00)

2. Design Thinking and Experience Disruptors (00:03:55)

3. Importance of Value in Design Thinking (00:09:53)

4. Balance Customer Needs and Market Trends (00:14:26)